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# Aftermarket Upgraded Supercars
The 2022 NOVITEC Ferrari Roma Boasts Boosted Performance

By Michael Hemsworth | Published 2021-11-16 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/novitec-ferrari-roma
References: [hiconsumption](https://hiconsumption.com/2022-ferrari-roma-by-novitec/) & [novitecgroup](https://www.novitecgroup.com/en/brands/ferrari/roma/)

![Aftermarket Upgraded Supercars](https://cdn.trendhunterstatic.com/thumbs/464/novitec-ferrari-roma.jpeg)

The 2022 NOVITEC Ferrari Roma is a modified take on the namesake vehicle from the iconic Italian automotive brand that will provide avid drivers with a way to enjoy even better performance from the supercar. The vehicle has been upgraded by the Bavarian outfit to increase the overall power output to 704-horsepower and 650lb-ft of torque without having to even modify the engine itself. This was achieved thanks to modifications to the electronic engine management system with a NOVITEC N-TRONIC control module for calibrated mapping for optimized injection and ignition.

The 2022 NOVITEC Ferrari Roma is capable of hitting 62mph in 3.2-seconds and boasts a top speed of 201mph. The vehicle is being offered in 72 colors to choose from as well as three different finishes.

Image Credit: NOVITEC

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 34% | Activity: 16% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Aftermarket Performance Cars:** Businesses can offer performance upgrades to existing cars, allowing customers to enhance their cars' performance without buying new models.
- **Electronic Engine Management Systems:** Opportunities for businesses to improve existing electronic engine management systems for better performance on a variety of vehicles.
- **Custom Car Finishes:** Custom finishes on cars could provide a new opportunity for brands to create unique, personalized designs for customers.

### Where This Applies

- **Automotive:** The automotive industry can create custom upgrades that can be offered to existing car owners, opening up a whole new market.
- **Auto Performance Parts:** There is an opportunity to expand the auto performance parts industry by creating new products and services that can enhance the performance of existing cars.
- **Custom Car Accessories:** Custom car accessories can be developed and marketed to buyers looking to personalize their vehicles with unique features.

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