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# Cheeky Buttocks Lamp Lights
Joseph Begley's Novelty Lamps Invite You to 'Slap It!'

By Vasiliki Marapas | Published 2014-03-01 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/novelty-lamps
References: [designboom](http://www.designboom.com/design/joseph-begley-lights-up-rooms-in-a-cheeky-way-with-slap-it-02-27-2014/) & [josephbegley](http://www.josephbegley.co.uk/)

Joseph Begley's new series of [novelty lamps](https://www.trendhunter.com/trends/toto) are just begging for a pinch. The aptly titled 'Slap It' lamp features round rumps with an ethereal glow. The lamps are constructed from a [silicone material](https://www.trendhunter.com/trends/soft-lamp) that's realistic to touch and the light is activated with a firm press -- or a slap -- on the cheek of your choice.

The line comes in a variety of colors, including white, red, blue, magenta and yellow. If you want to add [a playful touch](https://www.trendhunter.com/trends/tap-tap-table-lamp) to a room, these radiant bum-shaped light fixtures will surely do the trick. Moreover, these taut tushes can even act as inspiration to complete your work out goals.

The lamps have made their television debut on British reality series 'Made in Chelsea' and fittingly stand on display at London's Petit Bisous luxury lingerie boutique.

Photo Credits: [designboom](http://www.designboom.com/design/joseph-begley-lights-up-rooms-in-a-cheeky-way-with-slap-it-02-27-2014/), [josephbegley](http://www.josephbegley.co.uk/)

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 42% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Novelty Lighting:** The rise of novelty lighting options represents an opportunity for companies to tap into the growing demand for tongue-in-cheek lighting fixtures.
- **Touch-activated Lighting:** The integration of touch-activated lighting in novelty lighting such as the Slap It lamp sets a precedent for a potentially disruptive innovation across lighting fixtures.
- **Interior Decor Trends:** The increasing focus on humorous and cheeky decor options like the Slap It lamp suggests an opportunity to create unique decor products for millennial and Gen Z demographics.

### Sectors Adopting This

- **Lighting:** The novelty lighting trend presents an opportunity for lighting companies to innovate and explore whimsical and playful lighting designs.
- **Home Decor:** The popularity of the Slap It lamp and other quirky decor items indicates a growing demand for tongue-in-cheek decor ideas and presents opportunities for home decor companies to create unique and unconventional decor products.
- **Lingerie Retail:** The Slap It lamp is displayed at a luxury lingerie boutique, indicating an opportunity for lingerie brands to tap into playful and humorous decor products to attract and engage customers.

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