# Credit Card-Sized Flashes The Nova Off-Camera Wireless Flash is Made for iPhone Users By Meghan Young | Published 2014-06-17 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/nova-offcamera-wireless-flash References: [ohgizmo](http://www.ohgizmo.com/2014/06/12/nova-light-credit-card-sized-flash-iphone-photographers/) & [wantnova](https://wantnova.com/) Using the [iPhone's](https://www.trendhunter.com/trends/miops-spark) built-in flash often results in blown-out images that are not as attractive or as memorable as one would want them to be; enter the [Nova](https://www.trendhunter.com/trends/celluma-nova) Off-Camera Wireless Flash. It is an external flash made especially for the smartphone. The size of a credit card, it sheds a diffused glow that is not only less harsh, but much more flattering on the subject matter. Considering how prevalent photography using the iPhone has become, the Nova Off-Camera Wireless Flash is a great tool to have on hand. Compact and [easily stored in wallets](https://www.trendhunter.com/trends/mag-flip), it boasts 40 small LEDs behind its frosted white plastic panel. It is also easy to use. Simply hold it up while snapping away. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 57% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **External Flash for Smartphones:** The Nova Off-Camera Wireless Flash taps into the growing trend of smartphone photography, offering a portable and convenient solution for improving lighting conditions. - **Diffusion Technology:** The Nova Off-Camera Wireless Flash utilizes diffusion technology to create a softer and more flattering light, catering to the demand for high-quality images on mobile devices. - **Compact Lighting Solutions:** The Nova Off-Camera Wireless Flash represents a trend towards compact and portable lighting solutions, providing an opportunity for innovative products in this space. ### Who This Affects Most - **Photography Accessories:** The Nova Off-Camera Wireless Flash opens up possibilities for the photography accessories industry to create innovative lighting solutions specifically designed for smartphone users. - **Mobile Technology:** The Nova Off-Camera Wireless Flash aligns with the mobile technology industry's focus on enhancing smartphone capabilities and improving the overall user experience. - **Consumer Electronics:** The Nova Off-Camera Wireless Flash taps into the consumer electronics industry's demand for compact and versatile devices that enhance user interaction with smart devices. ## Related on Trend Hunter - [Wireless Smartphone Flashlight Cards](https://www.trendhunter.com/trends/lumicard.md) - [Card-Sized Powerbank Flashlights](https://www.trendhunter.com/trends/powerbank-flashlight.md) - [Magsafe-Enabled Smartphone Lights](https://www.trendhunter.com/trends/ma5r.md) - [Eco-Friendly Portable Softbox Devices](https://www.trendhunter.com/trends/glambank.md) - [Ultra-Bright Smartphone Lighting Solutions](https://www.trendhunter.com/trends/harlowe-sol-5.md) - [Pro-Grade Smartphone Photography Controls](https://www.trendhunter.com/trends/miops-spark.md) - [Smartphone-Attached Compact Flashlights](https://www.trendhunter.com/trends/wuben-e1.md) - [Photography-Ready Smartphone Lights](https://www.trendhunter.com/trends/sandmarc-prolight-kit.md) - [Mobile Lighting Apps](https://www.trendhunter.com/trends/screen-fill-light.md)