# Teacher-Teamed Reusable Tumblers Starbucks' New Notebook Tumbler Features a Pencil Straw By Katherine Pendrill | Published 2020-05-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/notebook-tumbler References: [delish](https://www.delish.com/food-news/a32671154/starbucks-teacher-tumbler-cup/) & [hip2save](https://hip2save.com/2020/05/25/starbucks-notebook-tumbler-w-pencil-straw-is-the-perfect-teacher-gift/) The school year may be almost over, but Starbucks still wants to give teachers the perfect travel cup for their daily drink with its new Notebook Tumbler. [Starbucks'](https://www.trendhunter.com/trends/starbucks-x-stanley) new Notebook Tumbler is a 24-ounce [reusable cup](https://www.trendhunter.com/trends/reusable-cup-giveaway) that's designed for cold drinks such as iced coffee and iced tea. The new cup features a teacher-inspired design that makes the outside look just like lined notebook paper. To complete the theme, the straw for the cup is shaped like yellow pencil with a tiny pink eraser on the end. The idea behind the new tumblers is for parents to show appreciation for teachers with a great gift. The chain is even selling [teacher-themed gift cards](https://www.trendhunter.com/trends/starbucks-holiday-merchandise) so teachers can fill their cups with their drink of choice. Image Credit: *Hip2Save.* ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 57% | Activity: 50% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### Why This Trend Is Growing - **Reusable Tumblers:** Opportunity for brands to design unique and themed reusable tumblers for different target audiences. - **Teacher-inspired Designs:** Potential for companies to create products with design elements that cater specifically to teachers. - **Personalized Gift Cards:** Growing trend of offering personalized gift cards to enhance the gifting experience. ### Industries Being Reshaped - **Food and Beverage:** Opportunity for food and beverage companies to collaborate with educational institutions and create custom-designed tumblers for teachers. - **Retail:** Retailers can tap into the growing demand for teacher-themed products and offer a range of personalized gift options specifically targeting educators. - **Stationery:** Potential for stationery companies to introduce innovative designs that merge everyday products like tumblers with school-related themes. ## Related on Trend Hunter - [Co-Branded Hydration Tumblers](https://www.trendhunter.com/trends/starbucks-x-stanley.md) - [Vibrant Summer-Ready Drinkware](https://www.trendhunter.com/trends/starbucks-summer-merchandise.md) - [Unlimited Coffee Tumbler Refills](https://www.trendhunter.com/trends/dark-green-refill-tumbler.md) - [Iconic Cartoon Drinkware](https://www.trendhunter.com/trends/starbucks-and-peanuts.md) - [Halloween QSR Drinkware](https://www.trendhunter.com/trends/halloween-qsr-drinkware.md) - [Artistic QSR Merch](https://www.trendhunter.com/trends/tim-singleton.md) - [Spring-Ready Floral Tumblers](https://www.trendhunter.com/trends/magnolia-flower-tumbler.md) - [Inclusive Cafe Drinkware](https://www.trendhunter.com/trends/cold-cup-tumbler-no-filter.md) - [Reusable Straw Promotions](https://www.trendhunter.com/trends/starbucks-reusable-straw.md)