# AI-Generated Chicken Alternatives Artificial Intelligence Technology Was Used to Create NotChicken By Laura McQuarrie | Published 2021-12-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/notchicken References: [businesswire](https://www.businesswire.com/news/home/20211221005586/en) & [notco](http://www.notco.com/)  With the power of artificial intelligence, [NotCo](https://www.trendhunter.com/trends/notburger) creates innovative plant-based products that look, taste and perform like their animal-based counterparts, and now [NotChicken](https://www.trendhunter.com/trends/notchicken-tenders) has made its way to the Latin American market. The company's expansion into [plant-based chicken](https://www.trendhunter.com/trends/tindle-gourmet-chicken) includes a broad range of products, including NotChickenNuggets, NotChickenBurger, NotChickenBurgerCrispy and the NotChickenFillet. With ingredients like peas, chickpeas, bamboo and peaches, NotCo replicates the crispy, moist and juicy qualities of chicken. Matias Muchnick, the CEO and Co-Founder of NotCo, says “None of this could be done without the help of Giuseppe, our patented AI that is transforming plant-based innovation." Following its expansion into Chile, Argentina and Brazil, NotCo's NotChicken is set to come to the United States and Canada in the future. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 19% | Activity: 60% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Plant-based Alternatives:** AI-generated plant-based chicken alternative products are disrupting the traditional chicken industry. - **Artificial Intelligence in Food Industry:** The use of AI technology in creating plant-based meat alternatives paves the way for more innovation opportunities in the food industry. - **Global Expansion of Plant-based Products:** NotCo's expansion of its plant-based chicken alternatives to different countries presents a disruptive shift in the global food industry. ### Industries Being Reshaped - **Food and Beverage Industry:** The food industry can take advantage of the use of AI technology to create plant-based alternatives to traditional meat products. - **Agriculture Industry:** The agriculture industry can innovate and adapt to the demand for plant-based ingredients in the production of meat alternatives. - **Fast Food Industry:** The fast food industry can embrace the development of plant-based alternatives as a sustainable business opportunity with growth potential. ## Related on Trend Hunter - [AI-Created Meatless Tenders](https://www.trendhunter.com/trends/notchicken-tenders.md) - [AI-Created Vegan Burgers](https://www.trendhunter.com/trends/notburger.md) - [AI-Made Plant-Based Burgers](https://www.trendhunter.com/trends/notburger-launches.md) - [Meat-Free Dinosaur-Shaped Nuggets](https://www.trendhunter.com/trends/notchicken-dino-nuggets.md) - [Frozen Plant-Based Chicken Products](https://www.trendhunter.com/trends/just-meat-chicken.md) - [Piquant Plant-Based Patties](https://www.trendhunter.com/trends/notchicken-spicy-patties.md) - [AI-Driven Plant-Based Products](https://www.trendhunter.com/trends/kraft-heinz-and-notco.md) - [Plant-Based Turtle Soups](https://www.trendhunter.com/trends/turtle-soup.md) - [AI-Generated Snack Bars](https://www.trendhunter.com/trends/notsnack-protein-bars.md)