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# Nostalgic Technology Lighters
The BIC Special Edition Nostalgia Series Lighters are Retro

By Michael Hemsworth | Published 2021-09-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/nostalgia-series-lighters
References: [csnews](https://www.csnews.com/bic-special-edition-nostalgia-series-lighters) & [us.bic](https://us.bic.com/en_us/about_bic)

The BIC Special Edition Nostalgia Series Lighters are the latest collection of lighters from the brand focused on providing consumers with a way to commemorate some of the most [iconic technology and its extinction](https://www.trendhunter.com/trends/vintageinspired-technology-tech-brand-kickbacks-discman-is-nostalgic) in our time.

The lighters come in the form of the BIC Maxi model, which are each covered in one of eight different styles that are inspired by a different technological innovation that has now become extinct. This includes such things as the [gramophone, the landline, the VHS tape](https://www.trendhunter.com/trends/floppy-disk-wallet) and much more, which are all rendered in vibrant colors to make each one more eye-catching than the last.

The BIC Special Edition Nostalgia Series Lighters boast a suggested retail price point of $2.09 each and are launching now.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 21% | Activity: 11% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Nostalgic Technology Products:** Opportunity for companies to create retro-inspired products that commemorate iconic technology from the past.
- **Retro Design Collectibles:** Growing trend among consumers towards purchasing products with retro designs to commemorate the past.
- **Emotional Branding:** Opportunity for brands to connect with consumers on an emotional level by tapping into nostalgia and sentimentality.

### Who This Affects Most

- **Consumer Goods:** Opportunity for consumer goods companies to create retro-inspired products that appeal to nostalgic consumers.
- **Gift and Souvenir:** Growing trend towards retro design collectibles presents opportunities for gift and souvenir companies to create unique and sentimental products.
- **Advertising and Marketing:** Opportunity for marketing agencies to utilize emotional branding strategies to connect with consumers on a deeper level.

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