# Cut-Out Salmon Packaging The Packaging Concept for Norvelita Showcases the Product By Rebecca Byers | Published 2016-02-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/norvelita References: [thedieline](http://www.thedieline.com/blog/2016/2/3/norvelita) This packaging concept for Lithuanian seafood brand Norvelita boasts a delightful cut-out design that showcases the [premium products on store shelves](https://www.trendhunter.com/trends/higgidy-1). Designed by VRS WPI Vilnius, the dynamic packaging and branding concept is sure to help the quality seafood products stand out on store shelves and catch the eye of new customers. The [black pouch packaging](https://www.trendhunter.com/trends/placon-crystal-seal-delectables) and delicately hued font that matches the tone of the used in the concept is ideal for making the premium product shine by showcasing the [brightly color salmon](https://www.trendhunter.com/trends/salmon-stackers), a testament to its quality and freshness. Another design within the Norvelita range is a white tray design that contains the brand's herring products, which boasts a white and silver palette. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 27% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Packaging Innovation:** The cut-out design packaging concept for Norvelita showcases the potential for unique and visually appealing packaging that can help products stand out on store shelves. - **Product Visibility:** The packaging concept for Norvelita demonstrates the importance of showcasing the product itself, making it more enticing for potential customers. - **Branding Differentiation:** The dynamic packaging and branding concept for Norvelita highlights the potential for unique branding strategies that can set a company apart from competitors. ### Where This Applies - **Seafood:** The packaging concept for Norvelita is particularly relevant for the seafood industry, where eye-catching packaging and product visibility can attract more customers. - **Food Retail:** The innovative packaging design for Norvelita provides opportunities for food retailers to enhance their product presentation and attract more attention from consumers. - **Design and Marketing:** The unique packaging and branding concept for Norvelita opens up possibilities for design and marketing professionals to create visually striking solutions that capture consumer attention. ## Related on Trend Hunter - [Color-In Fish Packaging](https://www.trendhunter.com/trends/summertime-art-box.md) - [Accessible Meat Packaging Designs](https://www.trendhunter.com/trends/meatcrafters.md) - [Gourmet Tinned Seafood Collections](https://www.trendhunter.com/trends/siesta-co.md) - [High-Function Fish Packaging](https://www.trendhunter.com/trends/sudpack.md) - [Convenient Cherry Tomato Boxes](https://www.trendhunter.com/trends/special-edition-cherry-tomato.md) - [Easy-Open Tuna Cans](https://www.trendhunter.com/trends/tuna-can-packaging.md) - [Vibrant Spanish Meat Packaging](https://www.trendhunter.com/trends/onmi-design.md) - [Stackable Canned Fish Packages](https://www.trendhunter.com/trends/the-tower-of-tuna.md) - [Pink Sushi Boxes](https://www.trendhunter.com/trends/dept-sushi.md)