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# Mountain-Inspired Northwest IPAs
This Proudly Washingtonian IPA is Designed For Outdoor Enjoyment

By Rahul Kalvapalle | Published 2023-04-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/northwest-ipa
References: [northwestbeerguide](https://www.northwestbeerguide.com/home/2023-pikebrewing-mountains) & [pikebrewing](https://www.pikebrewing.com/)

![Mountain-Inspired Northwest IPAs](https://cdn.trendhunterstatic.com/thumbs/503/northwest-ipa.jpeg)

Pike Brewing, which has established itself as a longest continuously running independent craft brewery in Washington State, launched a delicious new [Northwest](https://www.trendhunter.com/trends/brew-dr-northwest-hops) IPA in the form of 'Mountains Out.'

This delectable Northwest IPA makes use of purely Washingtonian ingredients, which speak to its character and influence. Inspired by the mountains and outdoor exploration, this particular IPA makes use of Mosaic, Simcoe and Azacca Hopes, and also makes use of oats and opera pilsner as the base, with the addition of Purple Egyptian, Gazelle Rye and Elwha Spelt grain adding a delicious character to the brew.

Coming in at an ABV of seven percent, this beer is said to offer strong notes of pine, tangerine and lime peels.

“Mountains Out is a classic Northwest IPA and perfect to take on [outdoor excursions](https://www.trendhunter.com/trends/breakside-brewery-nature-calls),” said Leslie Shore, head brewer at Pike Brewing. “Staying in? This beer will keep you company with hop notes of citrus, berry, and flowers and the lingering finish will have you dreaming of hiking in the mountains and enjoying the first flowers of spring.”

Image Credit: Leslie Shore / Pike Brewing

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 21% | Activity: 33% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Local Sourcing:** Craft beer producers are using locally sourced ingredients to give their beers a distinctive taste and set themselves apart from competitors.
- **Outdoor-friendly Beverages:** The rise in outdoor activities has created a demand for beverages designed to be enjoyed in an outdoor setting, motivating breweries to create IPAs specifically for outdoor enthusiasts.
- **Regional and Cultural Influences:** Craft beer producers are incorporating regional ingredients and cultural influences into their products to showcase their unique identity and create a loyal following among local consumers.

### Where This Applies

- **Craft Beer:** Craft beer producers can differentiate themselves from competitors by using locally sourced ingredients and creating outdoor-friendly IPAs.
- **Outdoor Recreation:** Beverage producers can capitalize on the growing interest in outdoor recreation by creating drinks specifically designed for outdoor enthusiasts.
- **Regional Cuisine:** Breweries can showcase their unique identity and create a loyal local following by incorporating regional ingredients and cultural influences into their products.

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