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# Raw Wood Furniture
North on Sixty Showcases Showcases Woodwork Masterpieces at IDS11

By Meghan Young | Published 2011-02-05 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/north-on-sixty
References: [contemporist](http://www.contemporist.com/2011/02/03/north-on-sixty-at-ids11/) & [northonsixty](http://www.northonsixty.com/)

Refined wood may look stunning almost all of the time, but there are moments when natural, raw finishes are more appreciated: Enter North on Sixty. They displayed their most recent work at the Interior Design Show 2011 and it was made up of fabulous pieces that featured the great, gritty grain of their materials.

Considering that North on Sixty's material is [reclaimed from old barn wood](https://www.trendhunter.com/trends/formwork-collection), I'm not surprised at the [amazingly aged look](https://www.trendhunter.com/trends/age-of-wood) that it acquires. From [cabinets to tables](https://www.trendhunter.com/trends/hayashi-cabinet) and sofas, their line is quite expansive.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 82% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Reclaimed Wood Furniture:** Exploring the demand for furniture made from reclaimed materials to create rustic and eco-friendly designs.
- **Raw Finish Trend:** Embracing the beauty of raw, unprocessed wood finishes to create a more authentic and natural aesthetic.
- **Grain-focused Design:** Shifting the focus to the unique and gritty grain patterns of wood to create visually interesting and textured furniture pieces.

### Industries Being Reshaped

- **Interior Design:** Capitalizing on the growing demand for unique and sustainable furniture designs that incorporate reclaimed wood.
- **Furniture Manufacturing:** Incorporating raw wood finishes and reclaimed materials into furniture production to cater to the eco-conscious consumer market.
- **Home Decor Retail:** Curating and selling furniture pieces that showcase the beauty of raw wood and the natural imperfections of the material.

## Related on Trend Hunter

- [Wood-Centric Simple Furniture Series](https://www.trendhunter.com/trends/collective-collection.md)
- [Archival Furniture Exhibits](https://www.trendhunter.com/trends/grain-pile.md)
- [Organic Ancient Design Furniture](https://www.trendhunter.com/trends/earth-to-people-furniture-collection.md)
- [Refined Mdf Collections](https://www.trendhunter.com/trends/undressed-series.md)
- [Unique Burl-Inspired Furniture](https://www.trendhunter.com/trends/don-heston-studio.md)
- [Textured Pine Furniture](https://www.trendhunter.com/trends/crayon-pine.md)
- [Striking Wood Furniture Silhouettes](https://www.trendhunter.com/trends/irish-furniture-design.md)
- [Wood-Focused Showrooms](https://www.trendhunter.com/trends/dinesen-apartment.md)
- [Ultra-Sophisticated Modern Furniture Finishes](https://www.trendhunter.com/trends/dark-oiled-walnut.md)
