# Warm Winter Cyclist Outerwear The North Face Purple Label 2012 Line Readies Riders for the Cold By Trenton Millar | Published 2012-10-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/north-face-purple-label-2012 References: [hypebeast](http://hypebeast.com/2012/10/grind-the-north-face-purple-label-2012-fall-winter-outerwear-editorial) & [thenorthface](http://www.thenorthface.com/en_CA/) Only the most hardcore of cyclists are able to ride the streets all year round, but the North Face Purple Label 2012 Fall/Winter outerwear collection makes the ride a little easier for those dare to try. The collection itself is titled 'Cycling Style.' The editorial was shot around nanamica Daikanyama store and features models on bikes showcasing four new jacket designs. Two of the jackets in the collection are [parkas made form 65/35 Bay head cloth](https://www.trendhunter.com/trends/weatherproof-parka), which refers to the 65 percent polyester and 35 percent cotton make up of the material. The [MA-1](https://www.trendhunter.com/trends/cdg-x-alpha-industries) jacket is made from PERTEX, and the final jacket of the collection is a reversible camo jacket that can have a wool or weatherproof outside. Grab one of the [North Face Purple Label 2012 jackets](https://www.trendhunter.com/trends/the-north-face-red-box) to make cycling around town a bit more tolerable in the colder months. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 24% | Activity: 43% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Cycling Style:** The trend of incorporating cycling-inspired designs and functionality into outerwear for year-round cyclists. - **Reversible Camo Jacket:** The trend of reversible clothing that offers versatility and the option for different weather conditions. - **Parkas with Bay Head Cloth:** The trend of using 65/35 Bay head cloth, a blend of polyester and cotton, in outerwear to enhance durability and comfort. ### Where This Applies - **Sportswear:** The sportswear industry can explore the opportunity to create innovative outerwear designs specifically for cyclists. - **Textile Manufacturing:** The textile manufacturing industry can focus on developing fabrics like 65/35 Bay head cloth that offer a balance of durability and comfort for outdoor clothing. - **Outdoor Retail:** The outdoor retail industry can capitalize on the demand for reversible jackets that provide flexibility and adaptability for various weather conditions. ## Related on Trend Hunter - [Winter Collaboration Streetwear](https://www.trendhunter.com/trends/the-north-face-purple-label-japan.md) - [Collegiate Outdoor Styles](https://www.trendhunter.com/trends/mountain-ivy.md) - [90s-Style Winter Parkas](https://www.trendhunter.com/trends/hmlyn-baltoro-jacket.md) - [Alpine Couture Capsules](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen.md) - [Utility Field Jackets](https://www.trendhunter.com/trends/journal-standard-relume.md) - [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md) - [Elevated Winter Fashion](https://www.trendhunter.com/trends/the-north-face-x-skims.md) - [Adventure-Ready Durable Apparel](https://www.trendhunter.com/trends/explore-collection.md) - [Winter Performance Jackets](https://www.trendhunter.com/trends/winter-performance-jacket.md)