# Technical Weatherproof Shoe Styles The Norse Projects ARTISK Zip Up Runner is Waterproof By Michael Hemsworth | Published 2022-09-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/norse-projects-artisk-zip-up-runner References: [hiconsumption](https://hiconsumption.com/norse-projects-zip-up-runner/) & [norseprojects](https://www.norseprojects.com/store/men/footwear/npf01-0005-9999-zip-up-runner) The Norse Projects ARTISK Zip Up Runner is a technical footwear style crafted with durability and performance in mind to help outdoors athletes alike easily handle anything the trail throws at them. The shoe is constructed with a neoprene sockliner covered in rip-stop nylon with a diamond structure and is overlaid with a Hydro Guard membrane to deliver a [100% waterproof form](https://www.trendhunter.com/trends/waterproofshoe) with the zipper closure. The reinforced heel and toe are covered with a TPU finish, while the OrthoLite insole helps to wick moisture away form the foot. The Norse Projects ARTISK Zip Up Runner has a Vibram Megagrip compound outsole that's further bolstered with the brand's Tech Wrap to provide [enhanced traction on any terrain](https://www.trendhunter.com/trends/nnormal-kjerag-brut). Priced at $325, the shoes are available now. Image Credit: Norse Projects ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 79% | Activity: 70% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Technical Footwear:** The rise of technical and performance-driven footwear styles for outdoor sports and athletes presents opportunities for disruptive innovations in materials, durability, and functionality. - **Waterproof Innovation:** As waterproof materials continue to evolve with greater functional capabilities, there is ample opportunity for innovation in product design and marketing that emphasize durability, sustainability, and performance. - **Athletic Traction:** Demand for athletic footwear with enhanced and adaptable traction technologies represents a key innovation opportunity for brands that succeed in creating versatile, stylish and high-performing sportswear. ### Sectors Adopting This - **Outdoor Gear:** Brands in the outdoor gear industry have an opportunity to leverage technical footwear trends to drive sales of high-tech, performance-driven products for athletes and outdoor enthusiasts alike. - **Sportswear:** The sportswear industry stands to benefit from waterproof innovations and customizable traction technologies that can enhance the functionality of sports and athletic footwear offerings. - **Fashion:** Innovations in materials and design for technical footwear offer fashion brands new opportunities to create stylish, durable and high-tech product lines that appeal to a broader audience of fashion-conscious outdoor enthusiasts. ## Related on Trend Hunter - [Weatherproof Lightweight Zipped Shoes](https://www.trendhunter.com/trends/air-max-sndr.md) - [Cold Weather Running Shoes](https://www.trendhunter.com/trends/the-norvan-nivalis-shoe.md) - [Winter Running Shoes](https://www.trendhunter.com/trends/norvan-nivalis.md) - [Quick-Lace Winter Runners](https://www.trendhunter.com/trends/aerios-nivalis-gtx.md) - [Winter-Ready Sneaker Styles](https://www.trendhunter.com/trends/winterized-running-shoes.md) - [Lace-Free Trail Runners](https://www.trendhunter.com/trends/haven-x-norda-003-quarry.md) - [Winterized Hiking Sneakers](https://www.trendhunter.com/trends/the-north-face-offtrail-hike-goretex-shoes.md) - [Seamless Waterproof Knit](https://www.trendhunter.com/trends/waterproof-knit-shoes.md) - [Long-Distance Alpine Runners](https://www.trendhunter.com/trends/norvan-nivalis-gtx.md)