# Whirling Watches 'Noon Copenhagen' Swivels to Tell The Time By Kamal Musharbash | Published 2010-12-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/noon-copenhagen References: [nooncopenhagen](http://www.nooncopenhagen.com/) The latest venture in watch-making was created by Denmark-based brand 'Noon Copenhagen.' The watch company gathered its creative minds to construct a very unique, stylish and affordable wristwatch that tells the time and rotates its face. The [rotating watch](https://www.trendhunter.com/trends/pioneer-flying-hours) moves as time passes, thus making it an original piece for the consumer. 'Noon Copenhagen' is now selling in 15 different countries and have already created [limited edition timepieces](https://www.trendhunter.com/trends/nivada-grenchen-timepieces) as well. **Implications** - This Noon Copenhagen time piece strikes the perfect balance between functionality and style. Appealing to a fresh and young audience, the watch has a design that is [colorful, playful, fun and unique](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone). Coming in a variety of colors, the design is sure to spice up any outfit! ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 59% | Activity: 40% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: South America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **'whirling Watches' Trend:** Consumers are seeking unique and playful designs in wristwatches such as the rotating timepiece by 'Noon Copenhagen'. - **'affordable Luxury' Trend:** 'Noon Copenhagen' meets demands for affordable luxury with their stylish and unique rotating watch. - **'young and Playful' Trend:** The colorful and fun design of 'Noon Copenhagen' appeals to a young and playful audience. ### Sectors Adopting This - **Fashion Industry:** The fashion industry can incorporate the 'Whirling Watches' trend by creating their own unique and playful designs in wristwatches. - **Watchmaking Industry:** 'Noon Copenhagen' is disrupting the watchmaking industry with their affordable luxury and innovative rotating timepiece. - **Retail Industry:** Retailers can attract younger customers by incorporating the 'Young and Playful' trend, such as selling 'Noon Copenhagen' wristwatches in a variety of colors. ## Related on Trend Hunter - [Kinetic Art Wristwatches](https://www.trendhunter.com/trends/type-8-daniel-engelberg.md) - [Concentric Timezone Wall Clocks](https://www.trendhunter.com/trends/analog-wall-clock.md) - [Unique Timekeeping Devices](https://www.trendhunter.com/trends/unique-timekeeping-device.md) - [Sleek Magnetic Timepieces](https://www.trendhunter.com/trends/triarch.md) - [Hypnotic Triangular Timepieces](https://www.trendhunter.com/trends/anoma-a1-optical.md) - [Orbital Timepiece Designs](https://www.trendhunter.com/trends/radius-clock.md) - [360-Degree Rotation Timepieces](https://www.trendhunter.com/trends/mbf-hm11-architect.md) - [Global Timezone Timepieces](https://www.trendhunter.com/trends/nik-bentel-studio.md) - [Meditative Vibrating Timepieces](https://www.trendhunter.com/trends/stund-watch.md)