# Glowing Sunglasses The Nooka Mercury Let You Wear Safely Your Sunglasses at Night By Michael Hines | Published 2010-12-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nooka-mercury References: [highsnobiety](http://www.highsnobiety.com/news/2010/12/12/nooka-mercury-glow-in-the-dark-sunglasses/) & [nooka](http://www.nooka.com/) Nooka is making it safer to wear your sunglasses at night with the new Nooka Mercury. The Nooka Mercury is a light blue pair of sunglasses that grow green in the dark. The Nooka Mercury solves the biggest problem that comes from wearing sunglasses at night: blindness. The Nooka Mercury may not solve the problem of night blindness completely, but they should make you a hit a raves and clubs. Look for these [glowing sunglasses](https://www.trendhunter.com/trends/glow-in-the-dark-water-bottle) to hit stores around March of next year. The waiting is always the hardest part. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 50% | Activity: 61% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Why This Trend Is Growing - **Glow-in-the-dark Fashion:** The trend of incorporating glow-in-the-dark elements into fashion items opens up opportunities for innovative designs and enhanced visibility in low-light settings. - **Nighttime Accessories:** The growing demand for accessories that are not only fashionable but also functional in nighttime environments creates a market for products like glowing sunglasses. - **Enhanced Safety Features:** The integration of safety features, such as glow-in-the-dark materials, into fashion items presents opportunities for disruptive innovations that prioritize user safety in various settings. ### Industries Being Reshaped - **Fashion and Apparel:** Fashion brands can tap into the market of glowing fashion items and create innovative designs that enhance visibility and style in low-light settings. - **Nightlife Entertainment:** The nightlife industry can incorporate glowing accessories like sunglasses as part of their offerings, providing customers with unique experiences and enhancing the overall atmosphere of clubs and raves. - **Personal Safety Products:** Companies specializing in personal safety products can explore the use of glow-in-the-dark elements in their designs, offering customers improved visibility and safety in nighttime environments. ## Related on Trend Hunter - [Adaptive Reading Sunglasses](https://www.trendhunter.com/trends/32n-sunglasses-by-deep-optics.md) - [Solar-Powered Glow-in-the-Dark Hats](https://www.trendhunter.com/trends/vollebak-solar-charged-hat.md) - [Color-Changing Eyewear](https://www.trendhunter.com/trends/rayban-original-wayfarer-change-transitions.md) - [Vibration Neon Sunglasses](https://www.trendhunter.com/trends/Neon-Light-Collection.md) - [Blue Light-Blocking Lenses](https://www.trendhunter.com/trends/gunnar-optiks-1.md) - [Tech-Equipped Eyewear Designs](https://www.trendhunter.com/trends/nautica.md) - [UV-Activated Sunglasses](https://www.trendhunter.com/trends/goodr-x-cheetos.md) - [Infrared-Blocking Eyewear Designs](https://www.trendhunter.com/trends/infraredblocking-eyewear.md) - [Smart Safety Glasses](https://www.trendhunter.com/trends/lucyd-armor.md)