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# Pasta Noodle Necklaces
Delicacies Jewelry and Barilla Collaborated on the 'Al Dente' Collection

By Laura McQuarrie | Published 2017-10-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/noodle-necklaces
References: [hellogiggles](https://hellogiggles.com/fashion/you-can-now-celebrate-your-love-of-pasta-with-a-silver-noodle-necklace-and-sign-us-up/) & [delicaciesjewelry](https://delicaciesjewelry.com/product-category/al-dente/)

Delicacies Jewelry recently teamed up with Italian food company [Barilla](https://www.trendhunter.com/trends/love-pasta) to create a noodle necklace collection called '[Al Dente](https://www.trendhunter.com/trends/pasta-tester).'

In all, there are six pasta-shaped pendants in the collection, including ones that look just like pieces of bow tie-like Farfalle, Penne Rigate and Rotini. Each piece is rhodium plated and affixed to a delicate sterling silver curb chain. With each product, Barilla and Delicacies Jewelry describe the traits of each noodle; Penne Rigate is said to promote "passion, focus, and creativity."

As well as offering pasta lovers a fun way to show off their love of noodles, a purchase from the Al Dente collection provides 20 meals to help feed the hungry through organizations such as the [Food Bank](https://www.trendhunter.com/trends/snoods) for New York City, Share Our Strength, No Kid Hungry and New York’s City Harvest.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 69% | Activity: 81% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### What Makes This Trend Stand Out

- **Food-inspired Jewelry:** The rise of food-inspired jewelry collections, such as the 'Al Dente' collection, presents an opportunity for jewelry companies to tap into the growing trend of foodie culture.
- **Cause-related Marketing:** Collaborations between companies, like Delicacies Jewelry and Barilla, that tie purchases to promoting social causes offer a disruptive innovation opportunity for businesses to engage with conscious consumers and make a positive impact.
- **Customized Pendant Collections:** The popularity of customized jewelry collections, such as the pasta-shaped pendants in the 'Al Dente' collection, showcases a trend where businesses can cater to consumers seeking unique and personalized accessories.

### Sectors Adopting This

- **Jewelry:** The jewelry industry can explore the potential of creating food-inspired collections to cater to consumers embracing foodie culture and seeking novel accessories.
- **Food and Beverage:** Food and beverage industry players can collaborate with jewelry brands to create innovative products that fuse the love for food with fashion, appealing to food enthusiasts and fashion-forward consumers alike.
- **Social Enterprises:** Social enterprises can learn from the collaboration between Delicacies Jewelry and Barilla, and explore partnerships with companies to merge commercial success with a philanthropic purpose, generating positive social impact.

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