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# Non-Opioid Chronic Pain Treatments
Vertanical Advances Its Non-Opioid Treatment in Germany

By Kalin Ned | Published 2026-06-09 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/nonopioid-treatment
References: [biospectrumasia](https://www.biospectrumasia.com/news/34/27776/vertanical-secures-first-european-marketing-authorisation-for-exilby-in-chronic-low-back-pain.html)

![Non-Opioid Chronic Pain Treatments](https://cdn.trendhunterstatic.com/thumbs/617/nonopioid-treatment.jpeg)

Vertanical has received marketing authorization in Germany for Exilby — a first-in-class non-opioid treatment for chronic low back pain with a radicular neuropathic component. The product is based on two pivotal Phase 3 trials involving over 1,200 patients that demonstrated significant pain reduction, a favorable tolerability profile, and no evidence of dependence, with a head-to-head comparator study showing superior pain relief and better gastrointestinal tolerability than opioids.

Exilby is a standardized full-spectrum extract derived from a proprietary [Cannabis sativa strain](https://www.trendhunter.com/trends/aurora-cannabis), containing a defined mixture of cannabinoids, terpenes, and other bioactive compounds selected specifically for pain modulation. The non-opioid treatment has been granted Breakthrough Therapy Designation by the [U.S. Food and Drug Administration](https://www.trendhunter.com/trends/xtresse-xvie), with a pivotal U.S. Phase 3 trial already underway and a potential New Drug Application planned for 2028.

Image Credit: Vertanical

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 34% | Activity: 32% | Freshness: 78%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Non-opioid Pain Relief:** Regulatory validation of dependence-free chronic pain therapies creates space for analgesic portfolios that challenge opioid incumbents in long-term care.
- **Cannabis-derived Pharmaceuticals:** Standardized full-spectrum extracts with defined cannabinoid and terpene profiles signal a shift from wellness cannabis toward clinically validated prescription medicines.
- **Evidence-based Neuropathic Care:** Phase 3 data for radicular neuropathic pain highlights commercial potential in targeted treatments for pain subtypes that remain underserved by broad analgesics.

### Who This Affects Most

- **Pharmaceuticals:** First-in-class approvals for novel pain compounds create competitive openings for drugmakers seeking safer chronic-use therapies with strong differentiation.
- **Pain Management:** Clinics and specialist care networks may see new treatment pathways emerge as non-opioid options demonstrate efficacy, tolerability, and reduced dependence risk.
- **Medical Cannabis:** Prescription-grade cannabis formulations backed by pivotal trials expand the sector beyond consumer products into regulated therapeutic markets.

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