# Sunflower Butter Frozen Desserts Ben & Jerry's Newest Non-Dairy Frozen Desserts Have a Unique Base By Laura McQuarrie | Published 2020-01-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nondairy-frozen-desserts References: [prnewswire](https://www.prnewswire.com/news-releases/whats-next-in-non-dairy-ben--jerrys-launches-new-sunflower-butter-based-flavors-300994331.html) & [benjerry](https://www.benjerry.com/flavors/non-dairy) Up until this point, [Ben & Jerry's](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy) has only introduced Non-Dairy Frozen Desserts made with a base of almond milk but the beloved brand is now expanding its vegan-friendly offerings with a trio of pints made with sunflower butter. The three newest Non-Dairy Frozen Desserts from Ben & Jerry's include all cookie-inspired flavors: "Milk" & Cookies, Crème Brûlée Cookie and Mint Chocolate Cookie. These new products are easily distinguished by their yellow lids decorated with flower shapes. Notably, non-dairy flavors now make up more than 25% of the company's flavors. Now that consumers have been introduced to a variety of plant-based frozen desserts made with milk alternatives, a new wave of products is emerging that puts a spotlight on [creamy seed butter](https://www.trendhunter.com/trends/sowleil). Image Credit: Ben & Jerry's ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 43% | Activity: 78% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seed Butter Frozen Desserts:** The growing demand for vegan and non-dairy frozen desserts presents an opportunity for innovative products made with creamy seed butters as an alternative to traditional milk bases. - **Cookie-inspired Flavors:** Ben & Jerry's new non-dairy frozen desserts feature flavors inspired by classic cookies, indicating a trend towards nostalgic and indulgent taste experiences in the vegan food market. - **Expansion of Non-dairy Offerings:** Ben & Jerry's increasing focus on non-dairy flavors and ingredients represents a larger trend in the food industry towards meeting the needs and preferences of consumers with dietary restrictions or ethical considerations. ### Industries Being Reshaped - **Plant-based Food:** The rise of plant-based diets and the demand for vegan-friendly food products has created a gap in the frozen dessert market that can be filled by innovative seed butter-based products like Ben & Jerry's newest non-dairy flavors. - **Non-dairy Products:** As more consumers seek out non-dairy alternatives in response to health concerns and sustainability issues, the non-dairy product industry can capitalize on this trend by developing innovative and delicious alternatives to traditional dairy-based products. - **Frozen Desserts:** Innovative flavors and ingredients, such as seed butters and cookie-inspired flavors, can disrupt the frozen dessert industry and attract new consumers looking for indulgent, dairy-free options. ## Related on Trend Hunter - [Chocolate-Packed Dairy-Free Frozen Desserts](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy.md) - [Crowd-Pleasing Non-Dairy Desserts](https://www.trendhunter.com/trends/strawberry-cheezecake.md) - [Dairy-Free Banana Ice Cream](https://www.trendhunter.com/trends/bananas-foster.md) - [Plant-Based Oatmeal Frozen Treats](https://www.trendhunter.com/trends/oatmeal-dream-pie.md) - [Non-Dairy Dessert Tours](https://www.trendhunter.com/trends/ben-jerrys-creamy-dreamy-nondairy-tour.md) - [Tahini-Infused Frozen Desserts](https://www.trendhunter.com/trends/sweet-tahini-frozen-desserts.md) - [Decadent Vegan Frozen Treats](https://www.trendhunter.com/trends/dairyfree-decadence-series.md) - [Allergy-Friendly Ice Cream Bites](https://www.trendhunter.com/trends/sundrops.md) - [Allergen-Friendly Dairy-Free Ice Cream](https://www.trendhunter.com/trends/sunscoop.md)