# Premium Non-Alcoholic Wines Sovi Wine Co. Offer Vintage and Varietal Specific Non-alcholic Wines By Grace Mahas | Published 2022-12-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nonalcoholic-wines References: [drinksovi](https://drinksovi.com/)  Sovi Wine Co arrives just in time for Dry January. Beloved for being a [premium non-alcoholic wine](https://www.trendhunter.com/trends/hand-on-heart), the brand is one of the only companies in the non-alcoholic market that offers vintage and varietal specific. Sovi Wine is an exciting way to try non-alcoholic wine without sacrificing taste and quality. Launching a bottle format in early November, a 2021 Chenin Blanc and barrel-aged multi-vintage Reserve Red Blend sourced from a single estate, the brand also offer canned libations, including a brut-style 2021 Sparkling Chenin Blanc, a 100% Tempranillo 2021 Sparkling Rosé, a Red Blend of predominantly Syrah, Malbec, Petite Sirah and a sampler pack. Non-alcoholic wines are a popular choice for those wishing to transition from alcoholic beverages. Dry January is a unique way to make the leap, but it also provides a sober excuse to enjoy some fine wines that perhaps you otherwise wouldn't. Image Credit: Michelle Min ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 66% | Activity: 70% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Premium Non-alcoholic Beverages:** There is an emerging trend in the market for premium non-alcoholic alternatives to popular alcoholic beverages like wine and beer. - **Vintage and Varietal Specific Non-alcoholic Wines:** One trend in the non-alcoholic beverage industry is the production of vintage and varietal specific non-alcoholic wines. - **Canned Non-alcoholic Wine:** Another trend in the non-alcoholic beverage industry is the production of canned non-alcoholic wine, which provides a convenient and innovative option for consumers. ### Who This Affects Most - **Non-alcoholic Beverage Industry:** There is a disruptive innovation opportunity in the non-alcoholic beverage industry for companies who can offer premium non-alcoholic alternatives that cater to specific tastes and preferences. - **Wine Industry:** The wine industry can benefit from disruptive innovation opportunities by entering the non-alcoholic market and offering vintage and varietal specific non-alcoholic wines that appeal to those who want to drink wine but avoid alcohol. - **Canned Beverage Industry:** The canned beverage industry can benefit from disruptive innovation opportunities by offering non-alcoholic wine in convenient, portable and innovative packaging formats. ## Related on Trend Hunter - [Non-Alcoholic Red Wines](https://www.trendhunter.com/trends/non-alcohol-wine.md) - [Alcohol-Free Organic Wines](https://www.trendhunter.com/trends/sobriety-society.md) - [Approachable NA Wines](https://www.trendhunter.com/trends/relax-alcohol-removed-wines.md) - [Uncompromising Alcohol-Removed Wines](https://www.trendhunter.com/trends/non-alcoholic-wine-collection.md) - [Non-Alcoholic Sparkling Orange Wines](https://www.trendhunter.com/trends/sparkling-orange-wine.md) - [Low-Alc Canned Rosés](https://www.trendhunter.com/trends/sovi.md) - [Celebratory Non-Alcoholic Wines](https://www.trendhunter.com/trends/society-de-la-rassi.md) - [Non-Alcoholic Wine Sets](https://www.trendhunter.com/trends/just-enough-wines-the-na-set.md) - [Affordable Non-Alcoholic Wines](https://www.trendhunter.com/trends/90-cellars.md)