# Fruity Nut Milks These Non-Dairy Milks from NÜMOO Use Fruits and Dates as Sweeteners By Laura McQuarrie | Published 2016-03-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/non-dairy-milks References: [numoofoods](http://www.numoofoods.com/strawberrypistachiomilk/) In addition to flavoring some of its non-dairy milks with raw chocolate, vanilla and espresso, NÜMOO also makes a trio of drinks that get their sweetness from fruits and dates rather than sugar. This range includes a Strawberry Pecan Milk, a Blueberry Coconut Milk, as well as a Strawberry Pistachio Milk. These inventive dairy alternatives are made with between [seven to eight ingredients](https://www.trendhunter.com/trends/califia-farms-simple-organic), which is a testament to how pure its milk substitute beverages are. While it's now quite common to see [flavored nut milks](https://www.trendhunter.com/trends/barista-series-pistachio-milk), especially as consumers are looking to avoid dairy or reduce the amount of acidic foods and drinks in their diet, [fruit-flavored milk alternatives](https://www.trendhunter.com/trends/califia-farms-creamy-refreshers) like these ones from NÜMOO have yet to take the market by storm. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 31% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Flavored Nut Milks:** Exploring new and unique flavor combinations for non-dairy milks using fruits and dates instead of traditional sweeteners. - **Purity in Ingredients:** Consumer demand for milk substitutes with minimal and pure ingredient lists drives the development of innovative non-dairy products. - **Unexplored Fruit-flavored Alternatives:** The market for fruit-flavored milk alternatives remains untapped, presenting an opportunity for disruptive innovation in the dairy-free beverage industry. ### Industries Being Reshaped - **Non-dairy Beverage:** Developing and expanding the market for innovative non-dairy milk substitutes that use fruits and dates as sweeteners. - **Health Food:** Meeting the growing demand for healthier and natural alternatives to conventional dairy products through fruit-flavored non-dairy milks. - **Plant-based Food:** Expanding the plant-based food industry by offering unique and flavorful fruit-based alternatives to traditional dairy products. ## Related on Trend Hunter - [Premium Pistachio Drinks](https://www.trendhunter.com/trends/pistachio-drink.md) - [Creamy Plant Milks](https://www.trendhunter.com/trends/coconut-cashew-milk.md) - [Low-Ingredient Unsweetened Alt Milks](https://www.trendhunter.com/trends/elmhurst-1925-unsweetened.md) - [Chestnut-Based Milk Alternatives](https://www.trendhunter.com/trends/cuica.md) - [Three-Ingredient Nut Milks](https://www.trendhunter.com/trends/simple-line.md) - [Watermelon Seed Milks](https://www.trendhunter.com/trends/milkish-watermelon-seedmilk.md) - [Pecan-Based Milk Alternatives](https://www.trendhunter.com/trends/pecana.md) - [Globally-Inspired Nut Milk Blends](https://www.trendhunter.com/trends/horchata-azul.md) - [Maple Walnut Milks](https://www.trendhunter.com/trends/maple-walnut-barista-edition.md)