# Single-Serve Non-Alcoholic Wines Eisberg's Packaging Now Includes Convenient Single-Serve Bottles By Laura McQuarrie | Published 2015-12-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/non-alcoholic-wine References: [foodbev](http://www.foodbev.com/news/eisberg-launches-single-serve-format-of-its-alcohol-free-wine/) & [eisberg](http://www.eisberg.co.uk/) [Eisberg](https://www.trendhunter.com/trends/eisberg-grenache-ros) is quite well-known for its non-alcoholic wine range, but earlier this fall, it released a new way for its consumers to indulge. Rather than having to purchase a full-sized 750ml bottle, consumers now have the chance to buy [single-serve wine bottles](https://www.trendhunter.com/trends/single-serve-aperitifs) in 187ml sizes that are also completely alcohol-free. Eisberg’s sauvignon blanc si being marketed to restaurants and bars that want to provide practical zero alcohol offerings to consumers. As well as offering a more convenient on-the-go option for those who abstain from alcohol, this single-serve alcohol-free wine is more inclusive to designated drivers and pregnant women. The release of this Eisberg non-alcoholic wine in the fall was particularly timely, since there are many charity events that happen around this time that encourage people to go "sober for October." ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 21% | Activity: 34% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Single-serve Non-alcoholic Beverages:** Introducing single-serve bottles for non-alcoholic wine creates a more convenient on-the-go option for those who abstain from alcohol. - **Alcohol-free Beverages:** Non-alcoholic wine works to include designated drivers and pregnant women in on premises offerings. - **Sober Living:** Charity initiatives such as Sober October now have a choice to consume non-alcoholic wine, creating more inclusivity. ### Industries Being Reshaped - **Restaurant Industry:** Restaurant and bar owners can now market alcohol-free beverage options without the need for full 750ml bottles. - **Wine Industry:** Wine brands now have the opportunity to create alcohol-free wines that are more accessible and inclusive to a wider consumer base. - **Charity Industry:** Charitable events promoting a sober lifestyle can use Eisberg's non-alcoholic single-serve wine bottles to promote inclusivity within their events. ## Related on Trend Hunter - [Single-Serving Non-Alcoholic Slim Cans](https://www.trendhunter.com/trends/slim-cans.md) - [Mini Non-Alchoholic Wines](https://www.trendhunter.com/trends/starla-wines-starla-sips.md) - [Aromatic Alcohol-Free Wines](https://www.trendhunter.com/trends/eisberg-grenache-ros.md) - [Single Serve Wine Brands](https://www.trendhunter.com/trends/maie-wines.md) - [Aromatic Alcohol-Free Wines](https://www.trendhunter.com/trends/wolf-blass-zero.md) - [Non-Alcoholic Wine Sets](https://www.trendhunter.com/trends/just-enough-wines-the-na-set.md) - [Single-Serve Sparkling Wines](https://www.trendhunter.com/trends/wander-ivy-bubbles.md) - [Spiced Alcohol-Free Mulled Wines](https://www.trendhunter.com/trends/eisberg-mulled.md) - [Chic Single-Serve Wines](https://www.trendhunter.com/trends/poco-vino.md)