# Breathable Rubber Watch Straps Nomad Launches a Slimmer Version of Its 'Sports Band' By Niko Pajkovic | Published 2022-05-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nomad-1 References: [acquiremag](https://www.acquiremag.com/sports/nomad-sport-slim-band) & [nomadgoods](https://nomadgoods.com/products/sport-slim-band-glacier-blue-41mm?cjevent=bf3eec96d6b011ec80fb7faf0a82b832&cjdata=MXxOfDB8WXww) [Nomad](https://www.trendhunter.com/trends/nomad-sport-band-glow), a consumer electronics and lifestyle brand based in Santa Barbara, has released an upgraded version of its [Sports Band](https://www.trendhunter.com/trends/the-sports-edit-on-ms), this time introducing a slimmer strap designed to streamline styling without comprising durability. The new Sports band straps are made of FKM rubber, a unique material that boasts skin-friendly properties for watch wearers. For example, FKM rubber is lightweight, malleable, 100% waterproof, and highly breathable. In addition, the straps boast a simple and strong fastening system that uses a custom stainless steel closure pin for easy adjustments. What's more, the new straps are highly versatile and can be attached to any version of the [Apple Watch](https://www.trendhunter.com/trends/nomad-sport-band). Currently, the Sports Band is being offered in four color variations: Black, Bone, Glacier Blue, and Sage. Image Credit: Nomad ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 61% | Activity: 44% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What Makes This Trend Stand Out - **Breathable Rubber Watch Straps:** The use of FKM rubber with skin-friendly properties for watch straps is a disruptive innovation opportunity to enhance wearer comfort and durability. - **Streamlined Sports Watch Straps:** The slimmer design of the Nomad Sports Band is a disruptive innovation opportunity for a modern and appealing sports watch accessory. - **Versatile Watch Strap Compatibility:** Creating watch straps that can attach to different versions of smartwatches is a disruptive innovation opportunity to cater to a wider range of customers. ### Sectors Adopting This - **Consumer Electronics:** The new Sports Band strap by Nomad is a disruptive innovation opportunity in the smartwatch accessory industry. - **Fashion Accessories:** The breathable rubber material used in the Sports Band strap by Nomad is a disruptive innovation opportunity in the fashion industry for durable and comfortable watch straps. - **Sportswear and Sport Equipment:** The Sport Band by Nomad is a disruptive innovation opportunity in sportswear and sports equipment industry with a functional and versatile watch accessory. ## Related on Trend Hunter - [Hyper-Durable Smartwatch Straps](https://www.trendhunter.com/trends/nomad-rocky-point-band.md) - [Glow-in-the-Dark Smartwatch Straps](https://www.trendhunter.com/trends/nomad-sport-band-glow.md) - [Durable Glowing Smartwatch Straps](https://www.trendhunter.com/trends/stratos-band-icy-blue-glow-edition.md) - [Refined Weatherproof Smartwatch Straps](https://www.trendhunter.com/trends/bellroy-venture-watch-strap.md) - [Practical Comfort-Focused Watch Straps](https://www.trendhunter.com/trends/apple-watch-band1.md) - [Sleek Titanium Smartwatch Bands](https://www.trendhunter.com/trends/watch-ultra.md) - [High-Density Smartwatch Straps](https://www.trendhunter.com/trends/bitplay-fidlock-watch-band.md) - [Silicone Eco-Friendly Wristbands](https://www.trendhunter.com/trends/flexi-bands.md) - [Sustainable Smartwatch Straps](https://www.trendhunter.com/trends/native-union-reclassic.md)