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# Budget-Friendly Internet Phones
The $29 Nokia 2015 Was Introduced At CES 2015

By Rahul Kalvapalle | Published 2015-01-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/nokia-215
References: [gizmag](http://www.gizmag.com/microsoft-nokia-215/35441/) & [news.microsoft](http://news.microsoft.com/2015/01/05/meet-the-new-nokia-215-microsofts-most-affordable-internet-ready-phone/)

The Nokia 215, introduced by Microsoft at CES 2015, is a low-end phone that allows cellphone users to access basic cellphone functionality in addition to a simple, low-cost way of accessing the Internet.

This handset costs just $29 + tax, which makes it perfect for people who want an Internet-connected phone without having to shell out hundreds of dollars, or first-time cellphone owners. Unsurprisingly for a phone this inexpensive, the features are fairly basic.

However the phone is built to be rugged and long-lasting; it offers 20 hours of talk time and nearly a month on standby.

The Nokia 2015 is set to be introduced in select markets in Europe, Asia, the Middle East and Africa in early 2015.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 30% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Low-cost Internet Phones:** Disruptive innovation opportunity: Develop affordable smartphones with basic internet capabilities for cost-conscious consumers.
- **Rugged and Durable Handsets:** Disruptive innovation opportunity: Create durable and long-lasting smartphones for users in industries such as construction, outdoor activities, and extreme sports.
- **Budget-friendly Mobile Connectivity:** Disruptive innovation opportunity: Provide affordable mobile connectivity options for individuals in emerging markets with limited access to the internet.

### Who This Affects Most

- **Mobile Phone Manufacturing:** Disruptive innovation opportunity: Design and produce low-cost phones with basic internet functionality to target budget-conscious consumers.
- **Consumer Electronics:** Disruptive innovation opportunity: Develop rugged and durable handsets to cater to users in various industries and outdoor environments.
- **Telecommunications:** Disruptive innovation opportunity: Offer affordable mobile connectivity solutions to bridge the digital divide in emerging markets.

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