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# Impressive Entry Level Smartphones
The Nokia 2 Boasts Solid Specs and a Low Price Point

By Michael Hemsworth | Published 2017-10-31 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/nokia-2
References: [geeky-gadgets](https://www.geeky-gadgets.com/nokia-2-entry-level-android-smartphone-announced-costs-e9-31-10-2017/) & [nokia](https://www.nokia.com/en_int/phones/nokia-2)

The smartphone market is being permeated with new devices like the iPhone 8 and [iPhone X](https://www.trendhunter.com/trends/iphone-x-galaxy) that have premium features and an equally premium price point, but new options like the [Nokia](https://www.trendhunter.com/trends/nokia-g300) 2 are being released to offer consumers an alternative.

The device is positioned as an entry level smartphone with a €99 price point that will offer users an HD display, a [Qualcomm](https://www.trendhunter.com/trends/nokia-x100) Snapdragon 212 processor, 1GB of RAM and 8GB of storage with a microSD slot for upgrading. The smartphone also features a 5MP front-facing camera along with an 8MP rear camera, while Google Assistant comes built in.

The Nokia 2 runs Android Nougat and identifies the need for more affordable technology as consumers seek ways to stay connected that won't require them to take out a loan to do so.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 35% | Activity: 34% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Affordable Smartphones:** Disruptive innovation opportunity: Develop budget-friendly smartphones with essential features to cater to cost-conscious consumers.
- **Entry Level Tech:** Disruptive innovation opportunity: Create entry level tech devices with decent specs to provide affordable options for consumers.
- **Alternative Smartphone Solutions:** Disruptive innovation opportunity: Introduce alternative smartphone solutions that offer competitive features at lower price points.

### Industries Being Reshaped

- **Smartphone Manufacturing:** Disruptive innovation opportunity: Explore ways to manufacture budget-friendly smartphones without compromising quality.
- **Consumer Electronics:** Disruptive innovation opportunity: Innovate and provide cost-effective consumer electronics solutions that cater to the entry-level market.
- **Mobile Technology:** Disruptive innovation opportunity: Develop and improve mobile technology platforms that can support affordable smartphones with decent performance.

## Related on Trend Hunter

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