# Dramatically Designed Chunky Sneakers Noir Kei Ninomiya and Reebok Create an Instapump Fury By Amy Duong | Published 2024-09-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/noir-kei References: [ssense](https://www.ssense.com/en-us/women/product/noir-kei-ninomiya/black-reebok-edition-instapump-fury-sneakers/16585441)  noi kei ninomiya works in collaboration with sportswear giant [Reebok](https://www.trendhunter.com/trends/instapump-fury-4) on a special variation of the iconic [Instapump](https://www.trendhunter.com/trends/eames-office-and-reebok) Fury sneaker model. The silhouette was seen on the runway show of the fashion imprint's Spring/Summer 2025 series -- it saw a fresh range of [dramatic Reebok shoes](https://www.trendhunter.com/trends/reebok-x-white-mountaineering1) that perfectly complement the dynamic floral dresses. Similar to the clothing for the season, the sneakers arrive in a black and red color palette. The shoes were detailed with a plethora of details with a spotlight on the string of white pearls and metal studs that adorn the Instapump Fury's upper. This fuses elements of delicate design and harsh accents to form an edgy model. The collaboration also builds on the ongoing bejeweled looks with footwear. Image Credit: Getty Images, Victor Virgile, Gamma-Rapho ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 18% | Activity: 24% | Freshness: 29% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Dramatically-designed Footwear:** Combining aggressive features with delicate design elements offers a unique aesthetic innovation. - **Collaborative Fashion Sneakers:** Partnerships between high-end designers and sportswear brands introduce exclusive and highly stylized footwear. - **Bejeweled Athletic Wear:** Incorporating jewelry-like embellishments into athletic footwear bridges the gap between high fashion and sports. ### Sectors Adopting This - **Sportswear:** The sportswear industry is increasingly embracing fashion-forward designs to appeal to a broader, style-conscious audience. - **Luxury Fashion:** Luxury fashion brands are exploring partnerships with athletic companies to introduce high-end, performance-oriented pieces. - **Footwear:** The footwear industry is seeing a rise in demand for bold, statement-making sneakers that serve as both functional and fashionable items. ## Related on Trend Hunter - [Floral Adorned Fluorescent Sneakers](https://www.trendhunter.com/trends/instapump-fury-4.md) - [Textural Stitched Sneakers](https://www.trendhunter.com/trends/instapump-fury-94.md) - [Laceless Personalized Sneaker Fits](https://www.trendhunter.com/trends/instapump-fury-3.md) - [Floral Racing Sneakers](https://www.trendhunter.com/trends/noir-kei-ninomiya-x-puma.md) - [Collaborative Zipped Sneakers](https://www.trendhunter.com/trends/instapump-fury-5.md) - [Sketch Effect Sneakers](https://www.trendhunter.com/trends/instapump-fury-94-eren.md) - [Anime-Inspired Bold Sneakers](https://www.trendhunter.com/trends/gundam-x-strictg.md) - [Stunning Designer-Backed Shoe Revamps](https://www.trendhunter.com/trends/danielle-guizio1.md) - [Purposefully Imperfect Joint Sneakers](https://www.trendhunter.com/trends/kanghyuk.md)