# Refined Premium Seating Series Ludovica + Roberto Palomba Design the Noha Collection By Amy Duong | Published 2024-01-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/noha-collection References: [design-milk](https://design-milk.com/noha-brings-the-pleasure-of-living-into-the-office/) & [redirect.viglink](https://redirect.viglink.com/?format=go&jsonp=vglnk_170620383572210&key=6ab1d62aaf9dbafae96546ba3ca1b2ac&libId=lrtg51c70100x1tt000ULhq7wnczp&loc=https%3A%2F%2Fdesign-milk.com%2Fnoha-brings-the-pleasure-of-living-into-the-office%2F&v=1&out=https%3A%2F%2Fwww.viccarbe.com%2Fchairs%2Fnoha%2F&ref=https%3A%2F%2Fdesign-milk.com%2F&title=Noha%20Brings%20the%20Pleasure%20of%20Living%20Into%20the%20Office&txt=%3Cstrong%3ENoha%20collection%3C%2Fstrong%3E)  Italian architects Ludovica + Roberto Palomba present their new collaborative project with [furniture imprint](https://www.trendhunter.com/trends/la-pipe) [Viccarbe](https://www.trendhunter.com/trends/foro-table) with the Noha collection. The main goal of the range is to create a functional series that is aesthetically pleasing and refined. It uses a slew of premium materials and forms a [range of seating](https://www.trendhunter.com/trends/sandie-collection) that is suitable for various environments whether it is for an office space or the comfort of one's home. Ludoviba and Roberto state, “Noha is a simple gesture, a pillow folded in the act of providing a comfortable seat, highly versatile, perfectly fitting into both workspaces and beyond. Our broadest and most ambitious range up to date, designed to create inviting and inspiring corporate environments. It is a collection aimed at bringing the pleasure of living into the office, so that this space can achieve the levels of hospitality, kindness, and refinement found in a domestic environment." Image Credit: Ludivica + Roberto Palomba ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 7% | Activity: 2% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Functional Seating:** The Noha collection by Ludovica + Roberto Palomba aims to create a seating range that is not only aesthetically pleasing but also functional for various environments. - **Premium Materials:** The Noha collection utilizes premium materials to enhance the refined and luxurious feel of the seating range. - **Inspiring Corporate Environments:** Ludovica + Roberto Palomba designed the Noha collection to create inviting and inspiring corporate environments, adding a touch of hospitality and refinement to office spaces. ### Where This Applies - **Furniture:** The Noha collection's focus on refined premium seating presents opportunities for furniture companies to offer high-end, aesthetically pleasing seating options. - **Office Supplies:** The Noha collection's aim to bring the pleasure of living into the office opens opportunities for office supplies companies to provide products that enhance comfort and aesthetics in workspaces. - **Interior Design:** The Noha collection's emphasis on creating inspiring corporate environments creates potential for interior design firms to offer services that promote a sense of hospitality and refinement in office spaces. ## Related on Trend Hunter - [Artful Dynamic Seating Designs](https://www.trendhunter.com/trends/nook-sofa.md) - [Lifestyle Insight-Inspired Furniture](https://www.trendhunter.com/trends/noho.md) - [Architect-Inspired Sculptural Seating](https://www.trendhunter.com/trends/jean-nouvel-11.md) - [Bulbous Artful Furniture Collections](https://www.trendhunter.com/trends/hello-collection.md) - [Joint Workspace Seating Collections](https://www.trendhunter.com/trends/myami-collection.md) - [Modular Italian Seating](https://www.trendhunter.com/trends/san-l.md) - [Architect-Designed Thoughtful Furniture Collections](https://www.trendhunter.com/trends/norman-foster2.md) - [Ultra-Modern Furniture Collections](https://www.trendhunter.com/trends/nudo-20.md) - [Biophilic-Inspired Refreshing Furniture](https://www.trendhunter.com/trends/plumeya-collection.md)