# Sultry Layered Lingerie The NOE Undergarment Autumn/Winter Flips Underwear into Outwear By Vasiliki Marapas | Published 2013-09-19 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/noe-undergarment-autumnwinter-2013 References: [style](http://www.style.com/stylemap/2013/09/17/noe-promises-sultry-american-made-lingerie/?utm_source=twitter&_osource=twitter) & [thelingeriejournal](http://thelingeriejournal.com/noe-undergarments-aw13/) NOE Undergarments turns underwear into outerwear with its fabulous new NOE Undergarment Autumn/Winter 2013 [lingerie line](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty). Hawaii-born twin sisters Bonnie Rae and Shelah Jean founded the collection, using an extensive knowledge of swimwear, which they combined with lingerie design. The sisters counted their inspiration as a combination of city landscapes (they were raised in Los Angeles) and tropical beaches. The line is created from [luxurious silky materials](https://www.trendhunter.com/trends/bloomers-intimates) and its pieces come in a variety of colors, from basic black to essential neutrals and sumptuous jewel tones. The entire line operates on the premise that these pieces – which range from [basic bras and panties](https://www.trendhunter.com/trends/stripe-stare-chocolate-collection) to satiny slips – are meant to be seen. The duo states, “The NOE Undergarment Autumn/Winter 2013 collection gives rise to a masculine meets feminine approach, hard edges mixed with elegant fabrications and neutrals complemented with bold accents.” The end result is a form-fitting, sultry line of must-see luxury. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 99% | Activity: 74% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Why This Trend Is Growing - **Underwear as Outerwear:** The NOE Undergarment Autumn/Winter 2013 line demonstrates the trend of wearing lingerie as an outerwear piece. - **Luxurious Materials:** NOE Undergarments uses luxurious silky materials in its collection, emphasizing the trend of elevated fabrics in lingerie design. - **Mixing Hard and Soft Elements:** NOE Undergarments combines hard edges with elegant fabrications, exemplifying the trend of mixing masculine and feminine elements in fashion design. ### Industries Being Reshaped - **Lingerie:** The lingerie industry has opportunities to innovate in the realm of using luxurious fabrics and creating pieces that can double as outerwear. - **Fashion:** The fashion industry can explore the trend of mixing masculine and feminine elements and incorporating lingerie-inspired pieces into ready-to-wear collections. - **Retail:** Retailers can capitalize on the trend of lingerie as outerwear by creating dedicated sections or curated collections of functional lingerie that can be worn as fashion pieces. ## Related on Trend Hunter - [Love Letter Lingerie Collections](https://www.trendhunter.com/trends/anoeses-love-letter.md) - [Versatile Apparel-Lingerie Brands](https://www.trendhunter.com/trends/boobwear-brand-nuudii.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Delicate Bridal Lingerie Lines](https://www.trendhunter.com/trends/bridal-lingerie-line.md) - [Seductive Winter Loungewear Lines](https://www.trendhunter.com/trends/winter-heat-collection.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Seamless Chafe-Prevention Undergarments](https://www.trendhunter.com/trends/noosh.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md)