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# Rapper-Designed Golf Apparel
Drake Unveils His Highly-Anticipated NOCTA x Nike Golf Collection

By Niko Pajkovic | Published 2021-09-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nocta
References: [hypebeast](https://hypebeast.com/2021/9/drake-nocta-nike-golf-collection-release-date) & [nocta](https://www.nocta.com/)

Coming on the heels of the release of his latest album, 'Certified Lover Boy,' Drake has officially unveiled his long-awaited golf apparel collection titled 'NOCTA x [Nike](https://www.trendhunter.com/trends/lart-de-lautomobile-racing) Golf.' First teased by Brooks Koepka during the Tour Championship, this fairway-friendly collection aims to inject a new sense of [streetwear-inspired style](https://www.trendhunter.com/trends/ovo-x-wwe) into the notoriously stuffy world of luxury golf.

As a whole, the collection is notably comprehensive and cohesive, boasting a variety of items ranging from quarter-zip windbreakers and polo shirts to short-sleeve mock necks and branded sunglasses. Baggy nylon pants appear as a staple piece throughout the lookbook, while standout items include a cream-colored full-zip windbreaker and green nylon long sleeves, both of which don “NOCTA [GOLF](https://www.trendhunter.com/trends/ovo-golf-collection)” branding in large white font.

Though hip-hop and golf are two worlds that rarely collide, the new collection seems particularly fitting for the world-famous rapper considering his well-known interest in the sport.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 96% | Activity: 87% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Streetwear-inspired Golf Apparel:** This trend presents an opportunity for fashion brands and designers to collaborate with golf apparel brands for a fresh and modern approach to golf fashion.
- **Celebrity-designed Golf Collections:** This trend could inspire other celebrities to collaborate with sports apparel brands and create collections that infuse their personal style into the sportswear industry.
- **Diverse Representation in Golf Fashion:** This trend highlights the potential for golf apparel brands to expand their target audience and increase their revenue by offering unique and stylish options for a more diverse range of golf enthusiasts.

### Who This Affects Most

- **Fashion:** Fashion designers and brands can explore collaborations with golf apparel brands to create new collections that infuse fashion with functionality for golf enthusiasts.
- **Sports Apparel:** Sports apparel companies can create celebrity-designed collections that cater to a wider range of sports enthusiasts and tap into new markets.
- **Golf:** Golf apparel brands can leverage this trend to create more modern and diverse collections that target a younger and trendier audience, which could increase their revenue and market share.

## Related on Trend Hunter

- [Streetwear-Style Golf Apparel](https://www.trendhunter.com/trends/callaway.md)
- [Street‑Meets‑Golf Apparel](https://www.trendhunter.com/trends/ovo-golf-collection.md)
- [Collaborative Racing Streetwear Capsules](https://www.trendhunter.com/trends/lart-de-lautomobile-racing.md)
- [Golf-Centric Fashionable Collections](https://www.trendhunter.com/trends/gold-capsule.md)
- [Nocturnal Golfwear Drops](https://www.trendhunter.com/trends/midnight-driving-club.md)
- [Green-Tonal Golfing Apparel](https://www.trendhunter.com/trends/preserve-collection.md)
- [Fashion-Forward Golf Collections](https://www.trendhunter.com/trends/palm-tree-crew.md)
- [Athletic Boundary-Blurring Collabs](https://www.trendhunter.com/trends/the-reigning-champ-x-puma-golf.md)
- [Debut golf fashion series](https://www.trendhunter.com/trends/the-carnival-golf-collection.md)
