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# Sustainable Local Coffee Expansions
Brooklyn-Based Nobletree Coffee Launched All Over the US

By Josh Thompson-Persaud | Published 2021-05-27 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/nobletree-coffee
References: [nobletreecoffee](https://nobletreecoffee.com/)

Nobetree Coffee, a sustainable beverage brand based in Brooklyn, opened its premium quality products to the rest of the United States. The brand sources its fine coffee from farms in Brazil and builds a [sustainable supply chain](https://www.trendhunter.com/trends/craft-instant-coffee) from there to create an exceptional product that is environmentally conscious.

Nobletree Coffee offers a bevy of daily caffeination options including Dromedaire Cuvée Light-Medium Roast, Dromedaire Cuvée [Single Serve Coffee Bags](https://www.trendhunter.com/trends/singleserve-coffee-bag), and the [Santa Izabel Reserve](https://www.trendhunter.com/trends/featherweight-gravel-ebike) which won the Cup of Excellence in 2020. The Santa Izabel Reserve is hand-harvested from Obata cherries and comes in both ground and bean forms. The specialty coffee is made up of a limited run of 250 light-medium roast and 250 dark roast bags. Nobletree Coffee provides consumers with a rich and rewarding coffee-drinking experience through its premium products.

Image Credit: Nobletree Coffee

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 60% | Activity: 14% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Sustainable Coffee Brands:** Opportunity for sustainable coffee brands to expand their market through environmental friendly products.
- **Premium Quality Coffee:** Premium quality coffee with limited availability presents an opportunity for niche market and pricing advantages.
- **Single Serve Coffee Products:** Growing demand for single serve coffee products like the Dromedaire Cuvée Single Serve Coffee Bags.

### Who This Affects Most

- **Specialty Coffee Shops:** Opportunity for specialty coffee shops to offer and promote sustainable coffee brands like Nobletree Coffee.
- **Online Coffee Retailers:** Online coffee retailers can target niche premium coffee consumers for limited-run products like the Santa Isabel Reserve.
- **Eco-friendly Packaging:** Eco-friendly packaging companies can leverage the growing market for sustainable coffee brands like Nobletree Coffee.

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