# Free-From Ice Creams 'Foods Free From' Offers Flavorful Dairy-Free, No-Sugar Ice Cream By Laura McQuarrie | Published 2018-07-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/no-sugar-ice-cream References: [livekindly.co](https://www.livekindly.co/vegan-sugar-free-ice-cream-kenyan-supermarkets/) & [facebook](https://www.facebook.com/1575203062513968/photos/a.1579316482102626.1073741828.1575203062513968/2042945332406403/?type=3&theater) A focus on better-for-you formulations in recent years has upended the ice cream category, with brands like Foods Free From offering inventive [dairy-free, no-sugar ice cream creations](https://www.trendhunter.com/trends/2025-dairy-free-decadence-series) that are decadent despite the exclusion of common base ingredients. The free-from ice cream products can now be found at a major supermarket in Kenya, treating consumers to classic flavors like Strawberry and [Double Chocolate](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy), as well as inventive varieties such as Avocado, Mint & Brownie and Tamarillo—a tart green fruit that is often confused with a small tomato. Each innovatively flavored [vegan-friendly ice cream](https://www.trendhunter.com/trends/over-the-moo1) boasts a base of soy. Foods Free From offers a range of goods—including cakes, brownies and sweetbreads—all of which are made without eggs, dairy, gluten and refined sugar. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 59% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Better-for-you Formulations:** Innovative dairy-free, no-sugar ice cream creations that cater to health-conscious consumers. - **Vegan-friendly Options:** Inventively flavored ice creams made with a soy base, appealing to the growing vegan market. - **Free-from Food Products:** Brands offering a range of goods, like cakes and brownies, made without eggs, dairy, gluten, and refined sugar. ### Who This Affects Most - **Frozen Desserts:** An opportunity for the frozen desserts industry to develop and market more better-for-you options to cater to health-conscious consumers. - **Plant-based Foods:** A chance for the plant-based food industry to expand its offerings with innovative and flavorful dairy-free ice cream products. - **Alternative Baking:** The alternative baking industry can seize the opportunity to create delicious cakes and sweetbreads that are free from common allergens and dietary restrictions. ## Related on Trend Hunter - [Naturally Sweet Ice Creams](https://www.trendhunter.com/trends/denada.md) - [Vegan-Friendly Frozen Dessert Products](https://www.trendhunter.com/trends/ice-cream-range.md) - [Decadent Vegan Frozen Treats](https://www.trendhunter.com/trends/dairyfree-decadence-series.md) - [Low-Sugar Ice Cream Brands](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand.md) - [Animal-Free Dairy Desserts](https://www.trendhunter.com/trends/animalfree-frozen-dairy-dessert.md) - [Allergen-Friendly Dairy-Free Ice Cream](https://www.trendhunter.com/trends/sunscoop.md) - [Premium Full-Fat Ice Creams](https://www.trendhunter.com/trends/betterwith-ice-cream.md) - [Vegan-Friendly Frozen Desserts](https://www.trendhunter.com/trends/2025-dairy-free-decadence-series.md) - [Dairy-Free Frozen Cones](https://www.trendhunter.com/trends/dairyfree-ice-cream-cones.md)