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# Stevia-Sweetened Peanut Butter Cups
Lily's Sweets Made No-Sugar-Added Chocolate Peanut Butter Cups

By Laura McQuarrie | Published 2019-05-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/no-sugar-added-chocolate
References: [prnewswire](https://www.prnewswire.com/news-releases/lilys-sweets-announces-launch-of-no-sugar-added-peanut-butter-cups-filled-to-the-brim-with-pure-deliciousness-300852826.html) & [lilys](https://lilys.com/collections/peanut-butter-cups/products/milk-chocolate-peanut-butter-cups)

[Lily's Sweets](https://www.trendhunter.com/trends/lilys-sweets) is expanding its portfolio of no-sugar-added chocolate and confections with Dark Chocolate and Milk Chocolate Peanut Butter Cups that promise "flavors so unbelievably good you won't even miss the sugar."

The all-new Peanut Butter Cup treats from the brand are made with non-GMO ingredients and, as ever, no added sugar. The chocolate-covered nut butter cups are in fact botanically sweetened with stevia, providing less than a gram of sugar and just 130 calories per each two-cup serving. As well as satisfying those with a sweet tooth, the snacks will appeal to those who are looking for gluten-free, fair trade, [ketogenic or low-glycemic snack options](https://www.trendhunter.com/trends/peanut-butter-caramel-crunch).

The new Dark Chocolate and Milk Chocolate Peanut Butter Cups are packaged in pouches that contain individually wrapped cups.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 17% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Stevia-sweetened Snacks:** Stevia as a sugar substitute in confections and snacks is a growing trend.
- **No-sugar-added Treats:** Brands are expanding their portfolios of no-sugar-added chocolates and confections through the use of alternative sweeteners, paving the way for healthier snacking options.
- **Individually Wrapped Snacks:** Concentration on easily portioned snack packages is a trend that is growing in popularity.

### Industries Being Reshaped

- **Confectionery:** Confectioneries and chocolate makers can explore the use of alternative sweeteners, such as stevia, in their products. This trend also paves the way for healthier snacking options for consumers.
- **Health & Wellness:** The trend towards healthier snacking options is an opportunity for the health and wellness industry to cater to consumers looking for gluten-free, fair trade, ketogenic, or low-glycemic snack options through alternative sweeteners.
- **Packaging:** There's a growing trend in the packaging industry towards smaller, individually wrapped packages, making it easier to portion control snacks and offering convenient grabbing-and-go options for consumers.

## Related on Trend Hunter

- [Low-Sugar Peanut Butter Cups](https://www.trendhunter.com/trends/mini-peanut-butter-cups.md)
- [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-better-cups.md)
- [Low-Calorie Peanut Butter Cups](https://www.trendhunter.com/trends/lowcalorie-peanut-butter-cups.md)
- [Keto-Friendly Peanut Butter Snacks](https://www.trendhunter.com/trends/peanut-butter-keto.md)
- [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-crispies.md)
- [Plant-Based Peanut Butter Cups](https://www.trendhunter.com/trends/loveraw-peanut-butter-cups.md)
- [Low-Sugar Chocolate Bites](https://www.trendhunter.com/trends/whims.md)
- [Low-Sugar Seasonal Chocolates](https://www.trendhunter.com/trends/seasonal-chocolates.md)
- [Non-Glycemic Chocolate Bites](https://www.trendhunter.com/trends/nebula-snacks.md)
