# No-Curd Cottage Cheese Cups Alpina's 'No Curd Cottage Cheese' is Ultra-Creamy By Laura McQuarrie | Published 2018-04-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/no-curd-cottage-cheese References: [alpinaus](http://alpinaus.com/nocurd/) Consumers who typically avoid cottage cheese because of its texture may enjoy trying [Alpina's](https://www.trendhunter.com/trends/italcol) new ultra-smooth No Curd Cottage Cheese. As usual, the cottage cheese remains a [high-protein dairy snack](https://www.trendhunter.com/trends/highprotein-dairy-products)—but without the [distinctive curds](https://www.trendhunter.com/trends/natural-cheese-curds). The all-new dairy product is being introduced in a variety of single-serve cups with classic flavors like Peach, Pineapple, Blueberry and Strawberry, as well as a Plain option for purists. The lids of these snack cups come with a built-in spoon for convenient on-the-go consumption. While there has been plenty of flavor-focused innovation within the world of cottage cheese products over the past few years, there are few brands that have experimented with texture—or the removal of it entirely—quite like Alpina has with its new snack range. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 84% | Activity: 50% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Textureless Dairy Products:** Opportunity for companies to create dairy products without traditional textures, appealing to those who avoid it. - **Convenient On-the-go Snacks:** Opportunity for companies to create convenient snack cups with built-in spoons for on-the-go consumption. - **Flavored High-protein Dairy Snacks:** Opportunity for companies to innovate on classic flavors and introduce new ones in high-protein dairy snacks. ### Industries Being Reshaped - **Dairy Industry:** Dairy companies can create new dairy products with smoother textures to appeal to those who avoid traditional cottage cheese. - **Convenience Food Industry:** Convenience food companies can introduce new snack cups with built-in spoons for easy on-the-go consumption. - **Healthy Snack Industry:** Healthy snack companies can innovate and introduce new, high-protein dairy snacks in different flavors. ## Related on Trend Hunter - [Cottage Cheese Cups](https://www.trendhunter.com/trends/prairie-farms.md) - [Smooth Protein-Rich Cheese Snacks](https://www.trendhunter.com/trends/kemps-smooth-cottage-cheese.md) - [Protein Cottage Cheeses](https://www.trendhunter.com/trends/cottage-cheese-range.md) - [Fruit-Forward Cottage Cheese Snacks](https://www.trendhunter.com/trends/all-things-dairy-cottage-cheese.md) - [Fruit-Based Cottage Cheeses](https://www.trendhunter.com/trends/all-things-dairy.md) - [Convenient Cottage Cheese Cups](https://www.trendhunter.com/trends/prairie-farms-propack-snack.md) - [Fruity Textural Cottage Cheeses](https://www.trendhunter.com/trends/hood-cottage-cheese-medleys.md) - [Cottage Cheese Ice Cream Pints](https://www.trendhunter.com/trends/smearcase.md) - [Vegan Cottage Cheeses](https://www.trendhunter.com/trends/nondairy-cashew-cottage-cheese.md)