# Luxury Surf Brand Timepieces The Nixon C39 Watch is Designed Exclusively for Barneys New York By Michael Hemsworth | Published 2015-10-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nixon-c39-watch References: [werd](http://www.werd.com/31999/nixon-c39-watch-for-barneys-new-york/) & [barneys](http://www.barneys.com/nixon-c39-watch-504047453.html) Those out there that have been fans of west coast surf brand Nixon for many years but require a more grown up timepiece to match their [mature aesthetic](https://www.trendhunter.com/trends/rag-bone1) will find the Nixon C39 Watch that's exclusively made for Barneys [New York](https://www.trendhunter.com/trends/hello-kitty-3) to be the perfect find. The Nixon C39 Watch features a similar style aesthetic that the brand is known for when it comes to its timepieces, but with modern, updated features like a sumptuous [leather strap](https://www.trendhunter.com/trends/gmcb2100z) and demure color variations including Gunmetal and Newspaper. Priced to move at $350, the Nixon C39 Watch for Barneys New York is a clear winner for recent grads that are entering the workforce and want to update their style while maintaining their roots. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 84% | Activity: 70% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Luxury Surf Brand Timepieces:** The trend of luxury surf brand timepieces caters to surf enthusiasts who are looking for more sophisticated and mature timepieces. - **Mature Aesthetic:** The trend of mature aesthetic in timepieces offers surf brand enthusiasts a more grown-up style while still embracing their roots. - **Modern Updates in Timepieces:** Timepiece brands incorporating modern features like sumptuous leather straps and demure color variations provide customers with updated options. ### Industries Being Reshaped - **Luxury Fashion:** The luxury fashion industry can capitalize on the trend of luxury surf brand timepieces by partnering with surf brands or creating their own line of sophisticated timepieces. - **Watchmaking:** The watchmaking industry can explore innovative designs and incorporate modern features like leather straps and unique color variations to cater to customers looking for mature aesthetic timepieces. - **Retail:** Retailers can collaborate with surf brands to offer exclusive collections of luxury surf brand timepieces, attracting both surf enthusiasts and customers seeking stylish, sophisticated watches. ## Related on Trend Hunter - [Streetwear Action Sports Timepieces](https://www.trendhunter.com/trends/nixon-ripper.md) - [Postmodern Diver Timepieces](https://www.trendhunter.com/trends/nodus-sector-dive.md) - [Elegant Collaborative Wristwatches](https://www.trendhunter.com/trends/moon-phase-watch.md) - [Accessible Aquatic Diver Timepieces](https://www.trendhunter.com/trends/timex-tiburon-dive-watch.md) - [Durable Luxury Watches](https://www.trendhunter.com/trends/durable-luxury-watches-the-new-full-metal-gshock-models-are-rugged-but-eleg.md) - [Celebratory Celestial Timepieces](https://www.trendhunter.com/trends/gshock-gcwb5000un-carbon-edition.md) - [Inaugural Slick Watch Collections](https://www.trendhunter.com/trends/rag-bone1.md) - [Accessible Co-Branded Field Watches](https://www.trendhunter.com/trends/automatic-field-watch.md) - [Hip 90s Ski Watches](https://www.trendhunter.com/trends/snow-beach-bear-watch.md)