# Microwaved Pasta Treasuries (UPDATE) The Nissin Instant Noodles Museum Opens in Yokohama By Michael Hines | Published 2011-09-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nissin-instant-noodles-museum References: [uniquedaily](http://uniquedaily.com/2011/09/instant-noodle-museum/) & [metro](http://www.metro.co.uk/weird/stories/876045-instant-noodles-museum-opens-in-japan-to-celebrate-40-year-success) If you love instant noodles as much as I do, then the Nissin Instant Noodles Museum is sure to instill excitement. [Nissin Foods](https://www.trendhunter.com/trends/cup-noodles-ramen-bistro) has opened up a museum in Yokohama, Japan, dedicated entirely to one of the world's most delicious and cheapest treats, instant noodles. The Nissin Instant Noodles Museum was opened to celebrate the company's 40-year anniversary. The museum sits on an impressive 10,000 sq. meters, and features various exhibits and attractions. Perhaps the best part of the museum is its '[Make Your Own Flavor](https://www.trendhunter.com/trends/ramen-library)' section that lets patrons create a unique flavor from the thousands offered by Nissin. It may be hard to believe, but this isn't the first Nissin Instant Noodles Museum opened in Japan. The company opened a similar sanctuary in Osaka back in 1999. Here's hoping the company opens an American museum sometime soon. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 11% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Instant Noodle Tourism:** Opportunity for the hospitality industry to capitalize on the growing trend of food tourism by offering instant noodle-themed tours and lodging. - **Personalized Food Experience:** Opportunity for food companies to offer consumers a chance to create their own unique flavor and engage with their brand through interactive experiences. - **Corporate Museum Hype:** Opportunity for companies to create branded museums and interactive experiences to celebrate company milestones and engage with customers. ### Industries Being Reshaped - **Hospitality Industry:** The hospitality industry can benefit from offering instant noodle-themed tours and lodging as part of the growing trend of food tourism. - **Food Companies:** Food companies have an opportunity to engage consumers with their brand and offer a personalized food experience through interactive experiences, like flavor creation, similar to the Nissin Instant Noodles Museum. - **Corporate Event Industry:** The corporate event industry can benefit from offering branded museums and interactive experiences to celebrate company milestones and offer hands-on engagement for customers. ## Related on Trend Hunter - [Restaurant-Quality Ramen Cups](https://www.trendhunter.com/trends/cup-noodles-ramen-bistro.md) - [Limited-Edition Ramen Boxes](https://www.trendhunter.com/trends/national-noodle-days.md) - [Artistic Cup Noodle Lids](https://www.trendhunter.com/trends/artistic-cup-noodle.md) - [Instant Noodle Model Cars](https://www.trendhunter.com/trends/dream-tomica-cup-noodle-collection.md) - [Rapid-Cook Pasta Meals](https://www.trendhunter.com/trends/instant-pasta-noodles.md) - [Instant Noodle Measuring Cups](https://www.trendhunter.com/trends/nissin-cup-noodle-measuring-cup.md) - [Restaurant-Inspired Instant Noodle Cups](https://www.trendhunter.com/trends/itsu-noodles-broth.md) - [Instant Noodle-Inspired Measuring Cups](https://www.trendhunter.com/trends/nissin-measuring-cup.md) - [S'mores-Inspired Dessert Ramens](https://www.trendhunter.com/trends/dessert-ramen.md)