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# Summertime Grocer Meal Deals
The Latest Nisa Big Deal Offers Summer Savings

By Michael Hemsworth | Published 2022-06-28 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/nisa-big-deal
References: [talkingretail](https://www.talkingretail.com/news/industry-news/nisas-big-deal-offers-summer-savings-27-06-2022/) & [nisalocally](https://www.nisalocally.co.uk)

![Summertime Grocer Meal Deals](https://cdn.trendhunterstatic.com/thumbs/481/nisa-big-deal.jpeg)

The latest [Nisa](https://www.trendhunter.com/trends/summer-promotion) Big Deal is being launched in the UK for consumers to pick up this summer as a way to enjoy a familiar meal with friends or family alike. The promotion includes two Co-op pizzas along with a pint of [Ben & Jerry's](https://www.trendhunter.com/trends/ben-jerrys-sundae-range) ice cream for just £5, which provides a savings of up to £9.75. The promotion will be running through July 19 for shoppers to pick up and will be promoted via a series of in-store signs, the brand's website, social media channels and more.

Head of Marketing Laura Gomersal spoke on the latest Nisa Big Deal saying, "As shoppers are increasingly looking for great value with the cost of living on the rise, the latest Big Deal offers the perfect treat meal solution with fantastic savings to boot. The offer provides the ideal at-home treat for a summer evening or quick and easy weekend meal that is sure to prove popular with many households.”

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 1% | Activity: 3% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Market](https://www.trendhunter.com/market)

## Key Themes

### Key Themes Behind This Trend

- **Budget Meal Deals:** Restaurants and grocery stores can offer meal combo deals to meet the demands of cost-conscious consumers.
- **At-home Meal Kits:** Grocery stores can offer pre-packaged meal kits for consumers to prepare restaurant-quality meals at home at an affordable price.
- **Social Media Promotions:** Brands can use social media to promote meal deals as a way to engage with cost-conscious consumers.

### Where This Applies

- **Grocery Stores:** Grocery stores can create innovative meal deals to cater to cost-conscious consumers.
- **Quick Service Restaurants:** Quick service restaurants can offer more affordable meal deals to meet the needs of cost-conscious consumers.
- **Marketing Agencies:** Marketing agencies can help brands develop effective social media campaigns to promote meal deals and engage with cost-conscious consumers.

## Related on Trend Hunter

- [Stay-at-Home Grocer Deals](https://www.trendhunter.com/trends/nisa-the-big-deal.md)
- [Summertime Entertaining Food Promotions](https://www.trendhunter.com/trends/summer-promotion.md)
- [Spring-Themed Retailer Promotions](https://www.trendhunter.com/trends/nisa-spring-deals.md)
- [Frozen Food Retailer Promotions](https://www.trendhunter.com/trends/nisa-5-freezer-deal.md)
- [Long Weekend Retailer Deals](https://www.trendhunter.com/trends/weekend-barbecue-deal.md)
- [Low-Cost Italian Meal Deals](https://www.trendhunter.com/trends/italian-family-meal-deal.md)
- [Traditional Midweek Meal Deals](https://www.trendhunter.com/trends/bangers-and-mash-deal.md)
- [Autumnal Grocery Retailer Deals](https://www.trendhunter.com/trends/autumn-deal.md)
- [Shopper Fatigue-Combating Deals](https://www.trendhunter.com/trends/nisa-freezer-deal.md)
