# Extreme Floral Editorials The Nikicio 'Run into the Flowers' Collection is Blooming with Bouquets By Erin Kirkpatrick | Published 2012-06-10 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/nikicio-run-into-the-flowers-collection References: [themag.it](http://www.themag.it/inspiration/2012/nikicio-spring-summer-2012.html) & [nikicio](http://www.nikicio.com/) The Nikicio 'Run into the Flowers' collection bursts with [bold floral patterns](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent) and soft palettes of color. Indonesian designer Nina Karina Nikicio has created this set of brightly floral garments that integrates vivid patterns, but still has a classic and timeless feel. This unpredictably pretty array of streamlined silhouetted blazers, dresses and blouses adds a [feminine flair](https://www.trendhunter.com/trends/femininity-in-bloom) to your work wardrobe, and will get you the attention this collection demands from onlookers. According to Nina Karina Nikico, she believes that "every clothe has to last more than a single season...a clothe has to be treated as an investment and able to tell a story." This perspective sharply contrasts with the fashion world that happily discards fashion after only a couple of months. The 'Run into the Flowers' collection is a [cute, whimsical and vibrant](https://www.trendhunter.com/trends/wild-rose-sparrow) addition to your summer wardrobe. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 90% | Activity: 86% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Bold Floral Patterns:** The trend towards bold floral patterns can offer opportunities for designers to create unique garments with eye-catching designs. - **Timeless Fashion:** The need for more classic and timeless fashion pieces can provide opportunities for designers to create garments that can be used for multiple seasons. - **Feminine Work Attire:** The demand for feminine work attire can provide opportunities for designers to create garments that add a touch of femininity to professional wear. ### Industries Being Reshaped - **Fashion Design:** The fashion industry can take advantage of the trend towards bold floral patterns and classic designs to create unique and lasting fashion pieces. - **Retail:** Retailers can offer a selection of timeless fashion pieces for their customers, appealing to those who prefer items with longevity. - **Professional Attire:** Companies specializing in professional attire can add a feminine touch to their clothing lines to appeal to a broader range of customers. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Practical Floral-Inspired Sneakers](https://www.trendhunter.com/trends/floral-sneakers1.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Textured Floral Design Footwear](https://www.trendhunter.com/trends/oasis-society.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Flower-Inspired Vibrant Rugs](https://www.trendhunter.com/trends/espressionismo-floreale.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md)