# Reverse-Colored Tennis Sneakers Nikelab Released the Nikecourt Tennis Classic for the US Open By Cadhla Gray | Published 2015-08-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nikecourt-tennis References: [caplex](http://ca.complex.com/sneakers/2015/08/nikecourt-tennis-classic-black-gum) Gearing up for the US Open, NikeLab is creating a luxurious version of its 1970 style tennis shoe -- the NikeCourt Tennis Classic. Designed in all black with black laces, these are a rebellious take on [tennis apparel](https://www.trendhunter.com/trends/ss25-tennis-collection) that's often required to be white. This reversal in color represents a modern opposition of old classic country club rules and regulations. The shoe has a translucent thick gum sole for a well-gripped bottom enabling functionality on the court. Using [premium leather](https://www.trendhunter.com/trends/dunk-low-sneaker-6) and a [perforated logo](https://www.trendhunter.com/trends/cortez-sneaker-model) of the iconic "swoosh" on the side, the shoes are a class act. Sure to be popular with both athletes and lazier fashionistas, these Nikecourt Tennis Classic designs will be released in late August. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 95% | Activity: 92% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Reverse-colored Tennis Sneakers:** Disruptive innovation opportunity: Create unconventional and rebellious designs in traditional industries. - **Luxury Tennis Shoes:** Disruptive innovation opportunity: Combine high-end materials and fashion aesthetics with athletic performance. - **Modernization of Sports Apparel:** Disruptive innovation opportunity: Challenge traditional norms in sports fashion and introduce alternative styles. ### Industries Being Reshaped - **Sportswear:** Disruptive innovation opportunity: Introduce unique and unconventional designs in the sportswear market. - **Fashion:** Disruptive innovation opportunity: Fuse athletic functionality with high-end fashion in the footwear industry. - **Athletic Equipment:** Disruptive innovation opportunity: Develop innovative and stylish sports equipment that challenges traditional design conventions. ## Related on Trend Hunter - [Ultra-Slick Tennis Sneakers](https://www.trendhunter.com/trends/tennis-20-sneakers.md) - [Minimal Collaborative Tennis Sneakers](https://www.trendhunter.com/trends/l003-2k24.md) - [Stealthy Monochromatic Court Sneakers](https://www.trendhunter.com/trends/killshot-2-sneaker.md) - [Minimal Collaborative Tennis Sneakers](https://www.trendhunter.com/trends/roger-clubhouse-pro.md) - [Performance-Ready Stylish Tennis Capsules](https://www.trendhunter.com/trends/lineshot.md) - [Sleek Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/court-shot.md) - [Luxurious Satin Texture Sneakers](https://www.trendhunter.com/trends/cortez-sneaker.md) - [Minimal Stylish Tennis Sneakers](https://www.trendhunter.com/trends/roger-pro-2.md) - [Retro Gradient-Detailed Joint Sneakers](https://www.trendhunter.com/trends/courtposite.md)