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# Predatory Court Kicks
Nike Zoom Kobe VII System Supreme Redefines High Performance Hoop Shoes

By Matt Ho | Published 2011-12-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-zoom-kobe-vii-system-supreme
References: [freshnessmag](http://www.freshnessmag.com/2011/12/07/nike-kobe-vii-system-supreme-officially-unveiled/) & [nike](http://www.nike.com/nikebasketball/)

For those looking for a new pair of [basketball sneakers](https://www.trendhunter.com/trends/anta-kai-1), look no further because the [Nike](https://www.trendhunter.com/trends/kobe-3-protro-halo) Zoom Kobe VII System Supreme is the one you want.

The Nike Zoom Kobe VII System Supreme is Kobe Bryant's new signature shoe built for [high-performance](https://www.trendhunter.com/trends/allpro-nitro-pe-colorway). The upper simulates the patterns of three predators that speaks to Bryant's intensity on the court: the Leopard, Great White Shark and Black Mamba. This brings a unique textured look that's original and fresh. The highlight of the sneakers are the interchangeable cushions that bring two modes of performance: Attack Fast and Attack Strong. According to Freshnessmag, the former has a "Phylon midsole with Nike Zoom units in the forefoot and heel," that brings a lighter weight for speed enhancement. The latter is designed with durable support complete with Flywire technology and a 3-D heel brace that adapts to intense plays.

This is definitely the sneaker to look out for.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 75% | Activity: 26% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **High-performance Basketball Sneakers:** This trend highlights advancements in basketball shoe technology, creating opportunities for companies to develop new innovative products and capture a growing market share.
- **Interchangeable Cushions in Sneakers:** This trend brings customizable options to footwear, creating opportunities for companies to develop a whole range of interchangeable shoe parts and accessories.
- **Animal-inspired Sneaker Designs:** This trend incorporates unique textures and patterns into sneaker designs, creating opportunities for companies to differentiate their products and appeal to consumers looking for something bold and new.

### Sectors Adopting This

- **Sporting Goods:** This industry is at the forefront of creating new high-performance products, with the potential to incorporate new technology into their offerings and capture a growing market share.
- **Fashion:** This industry is constantly looking for new and unique designs, providing opportunities for companies to create eye-catching and bold products that appeal to fashion-conscious consumers.
- **Athletic Accessories:** This industry caters to a growing consumer demand for customizable and interchangeable products, creating opportunities for companies to develop a range of interchangeable accessories and parts for shoes and other athletic gear.

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