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# Vibrant Athletic Tee Designs
The Nike T-Shirt Designs for 2013 are Bold and Visually Appealing

By Nicole Ballantyne-Choo | Published 2013-08-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-tshirt-designs
References: [behance.net](http://www.behance.net/gallery/Nike-T-Shirt-design-2013/10004505)

The [Nike](https://www.trendhunter.com/trends/dover-street-market-x-nike) T-Shirt Design for 2013 is filled with [vibrant colors](https://www.trendhunter.com/trends/aqua-colorway) and geometric designs.

The images are shown on both white and black backgrounds, the colors seriously stand out on both. The [Nike Air sneakers](https://www.trendhunter.com/trends/nike-air-max-waffle) are graphically designed to look like they're running, as the shoes look as though they are in motion. The colors around and under the shoes look like colorful specs of dust exploding out of the shoes during the run. One design that is really interesting is the one of the stereo. While it doesn't include a Nike Product, the recognizable logo appears on the speakers. This design definitely makes the statement that Nike is loud and will definitely grab your attention.

The slogan 'Just Do It' also makes an appearance, and the words are made to look like they're bursting out of the shirt. These designs define Nike products: bold and eye-catching.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 52% | Activity: 49% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Bold Athletic Tee Designs:** Disruptive innovation opportunity: Explore using bold and eye-catching designs to attract customers in the athletic apparel industry.
- **Geometric Graphic Patterns:** Disruptive innovation opportunity: Incorporate vibrant geometric patterns into sports merchandise to differentiate from competitors.
- **Motion-inspired Graphics:** Disruptive innovation opportunity: Utilize motion-inspired graphics to create visually dynamic athletic apparel designs.

### Industries Being Reshaped

- **Athletic Apparel:** Disruptive innovation opportunity: Introduce vibrant and visually appealing tee designs to revolutionize the athletic apparel market.
- **Sports Merchandise:** Disruptive innovation opportunity: Develop products with bold geometric patterns to disrupt the sports merchandise industry.
- **Graphic Design:** Disruptive innovation opportunity: Innovate graphic design techniques to create motion-inspired graphics for various industries including sports merchandise.

## Related on Trend Hunter

- [Archive Graphic Tees](https://www.trendhunter.com/trends/dover-street-market-x-nike.md)
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