# Hi-Tech NFL Sportswear The Nike Super Bowl XLIX Collection Celebrates the Championship Game By Meghan Young | Published 2015-01-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-super-bowl-xlix References: [news.nike](http://news.nike.com/news/2015-nfl-nike-solar-flare-collection-unveiled-for-super-bowl-xlix) While some people will be seen wearing their [favorite player jerseys](https://www.trendhunter.com/trends/nike-rivalries-2025) in support of the upcoming Superbowl game, others will be taking a more fashionable approach thanks to the NFL Nike Super Bowl XLIX Collection. Full of hi-tech sportswear that mirror the brand's support both on and off the field for the athletes themselves, the line also draws "inspiration from the shifting expression of the Arizona sky," as written on Nike.com. Comprised of Nike Pro Combat baselayer, [Nike Vapor Untouchable cleat](https://www.trendhunter.com/trends/nfl-x-crocs-collection), Nike Vapor Jet Knit Glove and more, the NFL Nike Super Bowl XLIX Collection is finished with a Nike NFL Limited Jersey punctuated with an iridescent number 49. The designs boast both function and form. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 60% | Activity: 63% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Hi-tech Sportswear:** Opportunity for integrating advanced technology into sports apparel to enhance performance and user experience. - **Athlete Endorsements:** Opportunity for brands to collaborate with professional athletes to create exclusive and fashionable sportswear collections. - **Fashionable Sportswear:** Opportunity for stylish and trendy sportswear designs that go beyond traditional team jerseys. ### Industries Being Reshaped - **Sports Apparel:** Expanding market for technologically advanced sportswear that caters to athletes' needs. - **Athletic Footwear:** Opportunity for innovative cleat designs and materials that improve athletes' performance. - **Fashion Retail:** Growing demand for fashionable sportswear that appeals to a wider consumer base beyond sports enthusiasts. ## Related on Trend Hunter - [Assorted Football-Inspired Apparel](https://www.trendhunter.com/trends/pacsun-x-wild-collective.md) - [Super Bowl Apparel Collabs](https://www.trendhunter.com/trends/rebecca-minkoff-x-wear.md) - [Sports-Themed Jackets](https://www.trendhunter.com/trends/nfl-x-veronica-beard.md) - [Collegiate-Inspired Apparel](https://www.trendhunter.com/trends/todd-snyder-nfl-collection.md) - [Champion-Celebrating Hat Collections](https://www.trendhunter.com/trends/super-bowl-lix-champions.md) - [Limited-Edition Black Vests](https://www.trendhunter.com/trends/off-season-x-nfl.md) - [Collaborative Football-Inspired Apparel](https://www.trendhunter.com/trends/off-season.md) - [Rivalry Jerseys Debut](https://www.trendhunter.com/trends/nike-rivalries-2025.md) - [Football Singer Collections](https://www.trendhunter.com/trends/mitchell-ness6.md)