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# Weather-Proof Runners
The Nike Sportswear Magma Sneakers are Made for Rain, Sleet and Snow

By Taylor Keefe | Published 2011-11-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-sportswear-magma-sneakers
References: [freshnessmag](http://www.freshnessmag.com/2011/11/16/fragment-design-x-nike-sportswear/) & [nike](http://www.nike.com/nikeos/p/sportswear/en_US/acg_boots)

If you have ever desired a shoe that looks great and will hold up in any weather condition, the [Nike](https://www.trendhunter.com/trends/winterized-running-shoes) Sportswear Magma sneakers are right up your alley.

Made in the likeness of its [All Conditions Gear (ACG) line](https://www.trendhunter.com/trends/nike-acg-mountain-fly-2-low-goretex) with a modern twist, the Nike Sportswear Magma sneakers will keep your feet dry and comfortable in the rain, sleet or snow. The shoes are a collaboration with Hiroshi Fujiwara, a master of fine art and design. The shoes are available in silver, blue and black. The silver and blue colorways feature a plush suede material with with rubber accents. The black colorway will be available exclusively in China, made with premium leather.

With quality materials and a durable outer sole, these kicks will be able to handle whatever Mother Nature thrwos at you while keeping your feet looking fresh.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 94% | Activity: 97% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Weatherproof Footwear:** Businesses can innovate footwear with advanced technology to make them appropriate for all weather conditions.
- **Collaborative Footwear Design:** Businesses in the footwear industry can collaborate with master designers to create new products.
- **Sustainability in Footwear:** Businesses can innovate designs that are both sustainable and weather-proof.

### Industries Being Reshaped

- **Athletic Footwear:** Athletic footwear companies can create weather-proof designs for their customers.
- **Fashion Footwear:** Fashion footwear companies can create weather-proof designs that look great while also being able to withstand various weather conditions.
- **Outdoor Footwear:** Outdoor footwear companies can create weather-proof designs that are optimized for outdoor activities and adventures.

## Related on Trend Hunter

- [Winter-Ready Sneaker Styles](https://www.trendhunter.com/trends/winterized-running-shoes.md)
- [Weatherproof Lightweight Zipped Shoes](https://www.trendhunter.com/trends/air-max-sndr.md)
- [Layered Weatherized Breathable Sneakers](https://www.trendhunter.com/trends/goretex-nike-air-max-90.md)
- [Weather Ready Outdoor Boots](https://www.trendhunter.com/trends/digi-camo-1.md)
- [Weather-Proof Sport-Style Shoes](https://www.trendhunter.com/trends/mizuno-3.md)
- [Cold Weather Running Shoes](https://www.trendhunter.com/trends/the-norvan-nivalis-shoe.md)
- [Trail-Ready Neutral Sneakers](https://www.trendhunter.com/trends/wave-mijun-tl.md)
- [Nature-Inspired Weatherproof Sneakers](https://www.trendhunter.com/trends/new-balance-580-goretex.md)
- [City-Friendly Hiking Sneakers](https://www.trendhunter.com/trends/nike-acg-mountain-fly-2-low-goretex.md)
