# Cruising Hipster Kicks Nike SB x Supreme 94 Reinterprets a Great Classic By Matt Ho | Published 2011-11-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-sb-x-supreme-94 References: [slamxhype](http://slamxhype.com/fashion/nike-sb-x-supreme-94-4/) & [supremenewyork](http://www.supremenewyork.com/) [Nike](https://www.trendhunter.com/trends/air-darwin) and Supreme have teamed up for a brand new pair of shoes dubbed the Nike SB x Supreme 94. The new sneakers were designed by Supreme and engineered by Nike. On the technical side, the sneakers feature the sports company’s [Zoom Air](https://www.trendhunter.com/trends/supreme-x-nike-sb-dunk-low) technology, which provides proper cushioning and shock absorbent capabilities, making it lightweight. For anyone skateboarding, the Nike SB x Supreme 94 will help deliver [high performance](https://www.trendhunter.com/trends/nike-sb-2). Other details include the “premium nubuck suede with a gum rubber sole and foamposite heel cup”, according to SlamxHype. As for the overall design, it’s a fairly simple design with Supreme and Nike’s logo on the heel as a main feature. The Nike SB x Supreme 94 will be available in Black/Black Foamposite and Wheat/Metallic Copper Foamposite, which was designed specifically for Supreme. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 34% | Activity: 35% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Collaborative Sneaker Design:** The Nike SB x Supreme 94 collaboration represents a trend of brands coming together to create unique footwear designs. - **Incorporation of Advanced Technology:** The use of Nike's Zoom Air technology in the Nike SB x Supreme 94 showcases a trend of integrating innovative features to enhance performance and comfort in sneakers. - **Minimalist Design with Bold Logos:** The simple design of the Nike SB x Supreme 94, featuring prominent branding on the heel, highlights a trend of minimalist shoe aesthetics combined with bold logo placement. ### Where This Applies - **Fashion and Footwear:** The collaboration between Nike and Supreme in the Nike SB x Supreme 94 appeals to the fashion and footwear industry, offering a unique and limited edition sneaker design. - **Sporting Goods:** The incorporation of Nike's Zoom Air technology in the Nike SB x Supreme 94 presents an opportunity for the sporting goods industry to develop high-performance sneakers for athletes and sports enthusiasts. - **Streetwear and Skateboarding:** The Nike SB x Supreme 94, designed with skateboarding in mind, caters to the streetwear and skateboarding industry, providing a stylish and functional sneaker option for skateboarders and street fashion enthusiasts. ## Related on Trend Hunter - [Low-Top 90s-Themed Co-Branded Sneakers](https://www.trendhunter.com/trends/air-darwin.md) - [Stylish Footwear Collab Drops](https://www.trendhunter.com/trends/supreme-x-nike-sb-dunk-low.md) - [Skate-Ready Basketball Sneakers](https://www.trendhunter.com/trends/darwin-low.md) - [Dynamic Collaborative Bright Clogs](https://www.trendhunter.com/trends/clogposite-2.md) - [Spring-Ready Stealthy Joint Sneakers](https://www.trendhunter.com/trends/air-max-dn.md) - [Rich Brown-Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/baroque-brown-colorway-1.md) - [Dynamic Patterned Skate Sneakers](https://www.trendhunter.com/trends/ps8-skate-sneaker.md) - [Preppy Minimal Skate Sneakers](https://www.trendhunter.com/trends/nicole-hause.md) - [Summer-Ready Bright Skate Sneakers](https://www.trendhunter.com/trends/red-stardust-colorway.md)