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# Compression-Molded Sports Bras
The Nike Pro Rival Bra Offers Supreme Support and Style

By Meghan Young | Published 2014-07-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-pro-rival-bra
References: [shape](http://www.shape.com/blogs/working-it-out/nikes-new-line-sports-bras-almost-here) & [nike](http://www.nike.com)

The age of the uni-boob has finally come to an end thanks to the latest [athletic innovation](https://www.trendhunter.com/trends/temperature-regulating-sports-bra): the [Nike](https://www.trendhunter.com/trends/body-confident-sport) Pro Rival Bra. It can easily be described as a hybrid between a regular bra and a sports bra in that each breast is held in separate compression-molded cups to offer maximum amount of support. Utilizing a [360](https://www.trendhunter.com/trends/willow-360) degree fit system, the Nike Pro Rival Bra ensures that the breasts stay properly contained while running, bootcamping and more.

Available in 25 sizes from 30B to 38E, the Nike Pro Rival Bra was recently released on July 14, 2014, with four other styles. Women can enter their rib-cage circumference and cup size into the 360 fit system calculator to get the best size for them. It is also available in different colors including yellow, red and white.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 56% | Activity: 43% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear)

## Key Themes

### Why This Trend Is Growing

- **Separate Compression-molded Cups:** The innovative use of separate compression-molded cups in sports bras offers supreme support and comfort.
- **360 Degree Fit System:** The incorporation of a 360-degree fit system in sports bras ensures optimal containment and support for the breasts during physical activities.
- **Expanded Size Range:** The introduction of a wider range of sizes in sports bras, such as 30B to 38E, caters to a more diverse group of women with varying body types and needs.

### Industries Being Reshaped

- **Athletic Apparel:** The athletic apparel industry can explore incorporating separate compression-molded cups and 360-degree fit systems in their sports bra designs to enhance support and comfort for active women.
- **Sporting Goods Retail:** Sporting goods retailers can tap into the demand for sports bras with an expanded size range, catering to a larger customer base and providing a more inclusive shopping experience.
- **Fitness and Wellness:** Fitness and wellness industry professionals can recommend the use of sports bras with separate compression-molded cups and 360-degree fit systems to enhance athletic performance and minimize discomfort during physical activities.

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