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# Exercise-Specific Athletic Pants
The Nike Pant Studio Released 9 New Pants for Athletes

By Ell Smith | Published 2017-11-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-pant-studio
References: [psfk](https://www.psfk.com/2017/11/nike-pants-studio-offers-garments-tailored-workout.html) & [psfk](https://www.psfk.com/2017/11/nike-pants-studio-offers-garments-tailored-workout.html)

In an attempt to cater towards the needs of its [athletic female base](https://www.trendhunter.com/trends/nike-running-collection), [Nike](https://www.trendhunter.com/trends/nike-style) introduced Nike Pants Studio, which is set to open across 5,000 stores this month.

The new service creates individualized attire for each workout, offering women a wider array of comfortable garments to choose from. The studio recognizes the diversity between workouts and the complexity of the athletic body, creating a series of [nine workout pants](https://www.trendhunter.com/trends/motion-collections), which offer enhanced mobility. The pants are designed to be compatible with long-distance running, cycling, high-intensity workouts, weight lifting, sprinting, yoga and more.

Each style offers distinctive technical features, which are unique to the specific workout the pant was created for. This brand-wide style expansion, offers athletes an increased opportunity for a comfortable and more personalized workout.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 82% | Activity: 79% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Customized Athletic Apparel:** The Nike Pant Studio's individualized attire for different workouts showcases the trend of customized athletic apparel.
- **Enhanced Mobility Gear:** The nine workout pants with distinctive technical features exhibit the trend of enhanced mobility gear.
- **Diverse Workout Specific Design:** Nike's pants catering to various workouts highlight the trend of diverse workout specific design.

### Sectors Adopting This

- **Athletic Apparel:** The Nike Pant Studio's release of nine workout pants showcases disruptive innovation opportunities within the athletic apparel industry.
- **Sports and Fitness Equipment:** The trend of enhanced mobility gear in workout pants indicates disruptive innovation opportunities in the sports and fitness equipment industry.
- **Retail and Personalized Services:** The concept of customized athletic apparel and individualized attire for workouts presents disruptive innovation opportunities in the retail and personalized services industry.

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