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# Olympic Star-Spangled Sneakers
Support Team USA with the Nike Lunarterra Arktos USA Boots

By Mesel Isaac | Published 2014-02-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-lunarterra-arktos-usa
References: [hiconsumption](http://hiconsumption.com/2014/02/nike-lunarterra-arktos-usa-edition/) & [store.nike](http://store.nike.com/us/en_us/pd/lunarterra-arktos-boot/pid-777019/pgid-777020?cp=usns_aff_080113_TnL5HPStwNw&site=TnL5HPStwNw-kUU8J5NzthMlGTKVxrEKeA)

Just in time for the Winter Olympics in Sochi, [Nike](https://www.trendhunter.com/trends/olympic-colorway) has unveiled the Nike LunarTerra Arktos USA.

For those truly patriotic Team USA fans, the Nike LunarTerra Arktos USA will allow you to show your spirit in style. Similar to the original Nike LunarTerra Arktos boots introduced last year, the LunarTerra Arktos USA offers the same winter boot insulation and weather protection with the comfort and feel of a sneaker, but with the Olympic Team USA look. The shoe tongue has the official USA branding as well as a star spangled design inside, red trimmings, a white Nike swoosh and [Navy](https://www.trendhunter.com/trends/the-corsa-driver) blue colors. If Uncle Sam wore boots, it would likely be a pair of the Nike LunarTerra Arktos USA.

The Nike LunarTerra Arktos USA is expected to be available on February 7 of this year.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 89% | Activity: 79% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Patriotic Footwear:** Opportunity for companies to create patriotic-themed shoes to cater to consumers' national pride.
- **Winter Sneaker Boots:** Potential for brands to design winter boots that provide insulation and weather protection, while maintaining the comfort and style of sneakers.
- **Team Branded Accessories:** Demand for branded accessories that allow consumers to show support for their favorite sports teams or athletes in a fashionable way.

### Where This Applies

- **Apparel and Footwear:** Disruptive innovation opportunity for companies in the apparel and footwear industry to create unique and patriotic-themed products.
- **Sporting Goods:** Opportunity for sporting goods companies to develop innovative winter footwear that combines the functionality of boots with the style of sneakers.
- **Fashion and Accessories:** Possibility for fashion and accessories brands to capitalize on the trend of team branding and create stylish accessories that showcase support for teams or athletes.

## Related on Trend Hunter

- [Chunky Olympic-Ready Sneakers](https://www.trendhunter.com/trends/olympic-colorway.md)
- [Olympics-Inspired Running Shoes](https://www.trendhunter.com/trends/womens-running-shoe.md)
- [Olympic-Inspired Skate Sneakers](https://www.trendhunter.com/trends/dunk-olympic-safari.md)
- [Global Games-Inspired Sneakers](https://www.trendhunter.com/trends/air-jordan-6-retro.md)
- [Olympic-Ready Elevated Footwear](https://www.trendhunter.com/trends/air-cushioning.md)
- [Rugged Winterized Stealthy Boots](https://www.trendhunter.com/trends/lunar-force.md)
- [Performance-Driven Competitive Attires](https://www.trendhunter.com/trends/curling-national-team.md)
- [Fuzzy Blue Sneakers](https://www.trendhunter.com/trends/dunk-low-abominable-snowman.md)
- [Monochromatic Metallic Sneakers](https://www.trendhunter.com/trends/air-max-90-usa.md)
