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# Metropolis Street Runners
Rep Your Town with the Nike 'Lunarglide+ 3' City Pack

By Matt Ho | Published 2011-09-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-lunarglide-3-city-pack
References: [freshnessmag](http://www.freshnessmag.com/2011/09/21/nike-lunarglide-3-city-pack-beijing-berlin-new-york-city-chicago-san-francisco/) & [nikerunning.nike](http://nikerunning.nike.com)

The [Nike](https://www.trendhunter.com/trends/nike-running-the-corner) 'Lunarglide+ 3' City Pack is the latest installment of sneakers to draw inspiration from [major metropolises for a design concept](https://www.trendhunter.com/trends/run-city).

This coming release will see five different cities represented in the Nike Lunarglide+ 3 City Pack. Cities include Beijing, Berlin, San Francisco, Chicago and New York City. Each destination has an artist from the city designing the runners to add a bit of local flair. As for performance, the Lunarglide+ 3 is one of the most raved trainers among critics and wearers alike. Expect a very lightweight upper that's built with Lunar Foam, a material originally used by [NASA](https://www.trendhunter.com/trends/delavie-sciences1) to eliminate weight. The footwear will offer easy airflow, flexibility, comfort and high performance.

If you're from one of these metropolises, rep your city with the Nike Lunarglide+ 3 City Pack.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 79% | Activity: 44% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **City-inspired Sneaker Designs:** Opportunity for artists and designers to create localized and unique designs for sneakers based on major cities.
- **Performance-driven Lightweight Footwear:** Potential for creating lightweight sneakers using innovative materials and technologies that offer superior comfort and performance.
- **Localized Branding and Market Segmentation:** Opportunity for brands to connect with consumers by offering city-specific products that resonate with local pride and identity.

### Where This Applies

- **Footwear:** Disruptive innovation opportunity for footwear companies to create city-specific designs and lightweight sneakers for enhanced performance.
- **Fashion:** Opportunity for fashion brands to collaborate with city artists and designers to create localized sneakers and capitalize on the trend of city-inspired designs.
- **Marketing and Advertising:** Opportunity for marketing agencies to develop localized marketing campaigns that are tailored to specific cities and emphasize the unique features of the city-inspired sneakers.

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