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# '90s-Inspired Summer Sandals
The New Nike Logo Flip-Flops are the Ultimate '90s Throwback

By Katherine Pendrill | Published 2020-05-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-logo-flipflops
References: [hypebae](https://hypebae.com/2020/5/nike-logo-flip-flops-90s-sandal-summer-shoe) & [nike](https://www.nike.com/gb/t/celso-girl-flip-flop-XF5Bq8/314870-011?cp=gsns_aff_rak_9ieob0c66Uo&ranMID=41134&ranEAID=9ieob0c66Uo&ranSiteID=9ieob0c66Uo-EcZ7oXfTfqR1AqRKZbJq.Q)

'90s fashion is back for 2020 and the new [Nike](https://www.trendhunter.com/trends/nike-calm-flip-flops) Logo Flip-Flops are the ultimate footwear throwback.

Available now from the Nike website, the Nike Logo Flip-Flops are a simple way to dip your toe in '90s fashion. The new flip-flops are Nike's take on the iconic [thong sandal silhouette](https://www.trendhunter.com/trends/blue-force) in a sleek all-black monochrome color. The sandals also feature a small white Nike Swoosh logo on the lateral strap and at the toe. As for the rest of the shoe, the outsole features a textured pattern that is comfy enough for walking in the sand and leaving quirky floral imprints.

For those looking to add a touch of '90s fashion to their favorite summer outfit, the new Nike Logo Flip-Flops are the perfect accessory.

Image Credit: *Nike.*

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 45% | Activity: 28% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **90s Fashion Revival:** There is a growing trend of bringing back 90s fashion, providing opportunities for brands to capitalize on nostalgic consumers.
- **Monochrome Footwear:** The popularity of sleek, monochrome footwear like the Nike Logo Flip-Flops opens up a market for minimalist and versatile shoe designs.
- **Branded Sandals:** The inclusion of brand logos on sandals, such as the Nike Swoosh on the Nike Logo Flip-Flops, showcases a potential trend of brand-centric footwear.

### Who This Affects Most

- **Fashion Retail:** The revival of 90s fashion presents an opportunity for fashion retailers to offer nostalgic clothing and accessories, including throwback sandals like the Nike Logo Flip-Flops.
- **Footwear Design:** The demand for sleek and monochrome footwear creates opportunities for footwear designers to create innovative and minimalist designs that cater to this trend.
- **Branding and Marketing:** The trend of branded sandals, exemplified by the Nike Logo Flip-Flops, offers opportunities for branding and marketing professionals to explore partnerships and collaborations with footwear brands.

## Related on Trend Hunter

- [Women's Sportswear Flip Flops](https://www.trendhunter.com/trends/nike-calm-flip-flops.md)
- [Split-Toe Sneaker Returns](https://www.trendhunter.com/trends/updated-air-rift.md)
- [Summer-Ready Sporty Slip-Ons](https://www.trendhunter.com/trends/aqua-swoosh.md)
- [00s-Inspired Technical Clogs](https://www.trendhunter.com/trends/clogposite.md)
- [Maximalist Summer Flip-Flops](https://www.trendhunter.com/trends/maximalist-summer-flipflops.md)
- [Pool Slide Heeled Sandals](https://www.trendhunter.com/trends/flipped-flop.md)
- [Fuzzy Plush Clog Footwear](https://www.trendhunter.com/trends/nike-calm-mule.md)
- [Clear Retro-Inspired Footwear](https://www.trendhunter.com/trends/celestine-blue.md)
- [Camo-Patterned Summer Slides](https://www.trendhunter.com/trends/realtree-edition.md)
