# Regal Hip Hop-Inspired Footwear The Infamous Nike Lebron 11 'Watch The Throne' Shoe is Bold By Itai Buenahora | Published 2014-03-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nike-lebron-11-watch-the-throne References: [sneakernews](http://sneakernews.com/2014/03/05/watch-throne-nike-lebron-11/) What would happen if you took one of the world's most successful athletes and fused him with one of the most successful hip-hop albums and designers? The [Nike](https://www.trendhunter.com/trends/lebron-xxii) Lebron 11 'Watch The Throne' shoe is definitely a result of that union. Jay-Z and Kanye West's 'Watch The Throne,' one of the more renowned hip-hop albums of our time, and Givenchy's Riccardo Tisci-inspired album cover bring forth a [cross-breed shoe](https://www.trendhunter.com/trends/concrete-boys-air-force-1) that genuinely showcases the multitude of talent among these stars. Dubbed as "King James," Lebron brings forth his [royal-esque sneakers](https://www.trendhunter.com/trends/i-promise-colorway) that are sure to have you marching like a king. Whether you're a fan of the athlete or the artists themselves, the 'Watch The Throne' colorway and Givenchy-inspired black, gold and floral print will bring the king out in everyone. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 47% | Activity: 64% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Key Themes Behind This Trend - **Hip Hop-inspired Footwear:** Disruptive innovation opportunity: Collaborate with hip-hop artists and designers to create unique and stylish footwear that merges music and fashion. - **Celebrity Collaboration Shoes:** Disruptive innovation opportunity: Partner with influential celebrities to create limited edition sneakers that cater to their fan base and generate hype in the market. - **Cross-branded Merchandise:** Disruptive innovation opportunity: Merge different brands and industries to create limited edition merchandise that appeals to multiple fan bases and creates cross-promotional opportunities. ### Where This Applies - **Athletic Footwear:** Disruptive innovation opportunity: Incorporate hip-hop cultural influences in athletic footwear designs to attract a younger and trendier consumer base. - **Fashion:** Disruptive innovation opportunity: Collaborate with musicians and athletes to create innovative fashion pieces that reflect their personal style and appeal to their fan base. - **Retail:** Disruptive innovation opportunity: Curate exclusive merchandise collaborations between different brands and artists to drive foot traffic and sales in retail stores. ## Related on Trend Hunter - [Candy-Themed Tonal Basketball Shoes](https://www.trendhunter.com/trends/lebron-xxii.md) - [Athlete-Backed Sports Training Shoes](https://www.trendhunter.com/trends/tr1.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Rapper-Collaborative Textural Sneakers](https://www.trendhunter.com/trends/concrete-boys-air-force-1.md) - [Artist-Backed Breakdancing Sneaker](https://www.trendhunter.com/trends/jam-sneaker.md) - [Basketball-Honoring Sneakers](https://www.trendhunter.com/trends/bb-4000-li-basketball-shoes.md) - [Villain-Centric Collaboration Sneakers](https://www.trendhunter.com/trends/tekken-8.md) - [Crystal-Encrusted Stealthy Sneakers](https://www.trendhunter.com/trends/air-max-plus-moonlight.md) - [Heritage Dress Sneakers](https://www.trendhunter.com/trends/air-max-rk61.md)