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# Achilles-Highlighting Sneakers
The Nike Kobe 9 Elite Shoes is Inspired by the Athlete's Injury

By Meghan Young | Published 2013-12-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-kobe-9-elite
References: [uncrate](http://uncrate.com/stuff/nike-kobe-9-elite/) & [nikeinc](http://nikeinc.com/news/kobe9)

In addition to be a top-notch shoe set to rival the best in terms of performance and style, the Nike Kobe 9 Elite shoe has an emotional aspect that will resonate with many fans and athletes. After being benched due to injuring his achilles tendon, the 15-time all star basketball player made sure that was reflected in the design. The ankle-supported shoe does this with red stitching at its back.

According to [Uncrate](https://www.trendhunter.com/trends/storm-allweather-jacket), the Nike Kobe 9 Elite shoe "uses Nike's [Flyknit](https://www.trendhunter.com/trends/air-max-flyknit-venture) technology to make an upper that feels seamless, enhancing breathability, stretch, and support." It also gives the shoe a stylish tribal aesthetic. The use of [Flywire](https://www.trendhunter.com/trends/gt-cut-3) technology also provides more support in the mid foot while Lunarlon cushioning improved impact resistance. Perhaps Kobe will be wearing these on his return to the court.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 40% | Activity: 38% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Emotional Design Shoes:** The Nike Kobe 9 Elite shoe's emotional design could be a trend in other athletic shoes.
- **Seamless Technology Shoes:** The use of Nike's Flyknit technology in the Kobe 9 Elite shoe could inspire other athletic shoe designers to incorporate seamlessness in their designs.
- **Ankle-support Shoes:** The ankle-supported design of the Nike Kobe 9 Elite shoe could catalyze a trend for ankle-support in athletic shoes.

### Where This Applies

- **Athletic Shoe Industry:** The Nike Kobe 9 Elite shoe could disrupt the athletic shoe industry by inspiring competitors to create designs with emotional aspects, seamless technology, and ankle-support features.
- **Sports Equipment Industry:** Sports equipment manufacturers could create ankle-support equipment for players to wear outside of sneakers to complement the Nike Kobe 9 Elite shoe.
- **Sports Clothing Industry:** The tribal and seamless aesthetic of the Nike Kobe 9 Elite shoe could inspire sports clothing designers to incorporate similar designs in their collection of athletic wear and accessories.

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