# Fashion Label-Inspired Kicks These Nike Gucci Foamposites Are Inspired by the Italian Label By Charlotte Joyce Kidd | Published 2015-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-gucci References: [kicksonfire](http://www.kicksonfire.com/2015/08/31/more-photos-of-the-nike-air-foamposite-pro-gucci/) & [wishatl](http://wishatl.com/blog/post/Coming-Soon-Nike-Air-Foamposite-Pro-Gucci.aspx) These '[Nike](https://www.trendhunter.com/trends/air-flightposite) Gucci Foamposites' take a classic Nike design and add a flair of the Italian fashion label's distinctive aesthetic. For the most part, the Nike Gucci Foamposites maintain the original design of the [Nike Air Foamposite Pro](https://www.trendhunter.com/trends/air-foamposite), first released in 1997. They feature a ribbed shell that is molded to fit the contours of the foot and the iconic Nike swoosh along the outer side. The Nike Gucci Foamposites also bear a standard colorway at first glance with a black upper and gum sole. However, with a closer look, it becomes apparent that the accents are displayed in 'Gym Red' and 'Gorge Green' tones, a nod to Gucci's signature colors. The Nike Gucci shoe fits in with the sportswear brand's identity and history -- the shoe company that turned [athletic footwear and sneakers](https://www.trendhunter.com/trends/basketball-sneaker-1) into items of elite fashion. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 23% | Activity: 29% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Fashion-inspired Footwear:** With fashion brands inspiring a new wave of footwear, expect to see more collaborations between sportswear and luxury brands. - **Personalized Athletic Footwear:** Athletic footwear brands are exploring new ways to offer customers personalized sneakers that are both stylish and functional. - **Blurring of Fashion and Sports:** Fashion and sports are aligning, leading to innovative hybrid products that appeal to both the sports and fashion markets. ### Who This Affects Most - **Sportswear:** Sportswear companies have an opportunity to collaborate with high-end fashion brands to create unique, fashion-inspired footwear. - **Luxury Fashion:** Luxury fashion brands can leverage their iconic branding and distinctive aesthetic to appeal to a broader customer base in the sports and fitness market. - **Customizable Footwear:** There is an opportunity for startups and established companies to develop innovative tools and technologies that will allow customers to personalize athletic footwear online. ## Related on Trend Hunter - [Villain-Inspired Futuristic Sneakers](https://www.trendhunter.com/trends/air-flightposite.md) - [Minimalist Sock-Like Sneakers](https://www.trendhunter.com/trends/gucci-slipon-sneaker.md) - [Neon-Tinged Performance Footwear](https://www.trendhunter.com/trends/air-foamposite-one-1.md) - [Silver Foil Logo Sneakers](https://www.trendhunter.com/trends/phoenix-open-colorway.md) - [Brown Tonal Dynamic Footwear](https://www.trendhunter.com/trends/air-flightposite-1.md) - [Shiny Fashion-Forward Sneakers](https://www.trendhunter.com/trends/fresh-foam.md) - [Italy-Inspired Textural Sneakers](https://www.trendhunter.com/trends/air-max-plus-1.md) - [Crisp Triple White Footwear](https://www.trendhunter.com/trends/air-foamposite.md) - [Ballet-Inspired Luxury Sneakers](https://www.trendhunter.com/trends/shift-sneaker.md)