# Social Media Playground Games Nike+ GPS iPhone App Lets You Play Tag With Other Runners By Summer Luu | Published 2011-01-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nike-gps-iphone-app References: [mashable](http://mashable.com/2011/01/15/nike-plus-tag/) & [itunes.apple](http://itunes.apple.com/us/app/nike-gps/id387771637?mt=8) The [Nike](https://www.trendhunter.com/trends/nike-running-the-corner)+ GPS [iPhone](https://www.trendhunter.com/trends/studio-app) App has recently received an update, allowing users to play a game of tag with their friends. Although it's not really like the physical game, the concept remains the same: You just don't want to be "it." Runners can [compete against each other](https://www.trendhunter.com/trends/online-10k-challenge), and the slowest, shortest distance or latest start runner becomes "it." Take a look at the cute cartoon video to learn more about the Nike+ GPS iPhone App. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 13% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Gamified Fitness Apps:** The trend of gamifying fitness apps allows users to engage in competitive and interactive experiences while exercising. - **Geo-location Gaming:** The rise of geo-location gaming apps offers opportunities for users to connect and compete with others in their vicinity. - **Social Fitness Challenges:** The trend of social fitness challenges provides a platform for users to compete against friends or strangers, adding a social element to their workouts. ### Where This Applies - **Fitness Technology:** The fitness technology industry can leverage gamified fitness apps to enhance user engagement and motivation. - **Mobile App Development:** The mobile app development industry can tap into the market demand for geo-location gaming apps that encourage social interactions and competition. - **Health and Wellness:** The health and wellness industry can incorporate social fitness challenges to promote physical activity and build a sense of community among users. ## Related on Trend Hunter - [Interactive Outdoor Games](https://www.trendhunter.com/trends/city-chase.md) - [Mobile HIIT Games](https://www.trendhunter.com/trends/run-legends.md) - [Real-World Adventure Games](https://www.trendhunter.com/trends/scratch-earth.md) - [Gamified Fitness Platforms](https://www.trendhunter.com/trends/urace.md) - [Gamified Exercise Applications](https://www.trendhunter.com/trends/studio-app.md) - [Gamified Walking Apps](https://www.trendhunter.com/trends/lawa.md) - [Running Partner Messaging Apps](https://www.trendhunter.com/trends/strava-messaging.md) - [Gamified Walking Experiences](https://www.trendhunter.com/trends/walkable.md) - [Comprehensive Sports Apps](https://www.trendhunter.com/trends/outyplay.md)