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# Accelerometer Fitness Bracelets
The Nike+ FuelBand Monitors Everyday Activities for Healthy Living

By Meghan Young | Published 2012-01-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-fuelband
References: [uncrate](http://uncrate.com/stuff/nike-fuelband/) & [nike](http://www.nike.com/fuelband/)

Healthy lifestyles have become a big concern for many people and as a result there have been a lot of [new technology](https://www.trendhunter.com/trends/tband) such as the [Nike](https://www.trendhunter.com/trends/nike-project-amplify)+ FuelBand that help people to stay on track and reach their goals.

The Nike+ FuelBand uses a built-in three-axis accelerometer to record all daily activity including running, walking, dancing and more. It then translates this information into NikeFuel, which is a "a normalized score based on oxygen kinetics that awards points equally regardless of physical makeup," according to [Uncrate](https://www.trendhunter.com/trends/wayne-enterprises-x-uncrate-x-asystem-immunity).

The Nike+ FuelBand connects to the NikeFuel website via USB and Bluetooth. The Nike+ Fuelband has integrated red-to-green LEDs along the wristband to indicate where a person is in regards to their goal.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 62% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Accelerometer Technology:** With the advancement of accelerometer technology, there is an opportunity for companies to create innovative ways to track and monitor daily activities for healthy living.
- **Personalized Fitness Tracking:** There is a growing trend of using wearable technology to personalize fitness tracking, providing individuals with a better understanding of their overall health and fitness levels.
- **Integrated Technologies:** The integration of technologies such as USB and Bluetooth has created a market for wearable devices that connect seamlessly to other devices to provide enhanced personal tracking and monitoring.

### Where This Applies

- **Wearable Technology:** The wearable technology industry is experiencing a surge in demand for fitness trackers that offer personalized tracking options to users.
- **Fitness Industry:** As fitness trends continue to evolve, there is an opportunity for the fitness industry to incorporate wearable technology for tracking and monitoring of activity, which could lead to increased revenue streams.
- **Consumer Electronics:** With the rise in demand for personalized fitness tracking, there is a growing market for consumer electronics companies to produce and market wearable fitness tech that integrates seamlessly with other devices, such as smartphones and tablets.

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